Digital Experience Strategist
1 week ago
Are you a skilled professional with a passion for delivering exceptional digital experiences?
Company OverviewBRP is a world leader in recreational vehicles and boats, driven by a spirit of innovation and customer focus. Our company operates globally, with a diverse workforce and a commitment to excellence.
SalaryWe offer a competitive salary range of $85,000 - $110,000 per year, depending on experience.
Job DescriptionThis role requires a Web Experience Specialist to join our team based in Montreal. As a global web experience specialist, you will report to the global web experience team lead and be responsible for managing a global brand website. Your primary focus will be providing the best digital experience to users and collaborating with other digital and brand teams at BRP.
- Adapt and implement brand strategies for the website to align with business objectives and brand vision.
- Create and maintain a strong annual brand plan that aligns with business goals.
- Represent the brands to the web team by communicating retail vision and brand objectives.
- Collaborate with web coordinators to implement content by creating user-centric user stories.
- Oversee brand website content, including product launches and digital initiatives.
- Monitor KPIs and website performance to drive growth and improvement.
To succeed in this role, you will need:
- A minimum of 5 years of experience in similar digital roles.
- Experience with website management and knowledge of Adobe Experience Manager (AEM), Digital Asset Manager (DAM), Translation Management Service (TMS), Content Square, and GA.
- User-centric copywriting skills and understanding of digital-focused writing.
- Natural curiosity, self-motivation, and ability to handle challenges.
- Analytical skills, attention to detail, and organizational abilities.
- Strong time management and prioritization skills for large-scale projects.
- Collaborative mindset and willingness to work closely with other BRP brands and departments.
- Fluency in English and French.
We offer a comprehensive benefits package, including:
- Annual bonus: a yearly thank you for your hard work.
- Generous paid time away: balance your work and personal life.
- Pension plan: we've got you covered in retirement.
- Collective saving opportunities: tap into the strength of our programs.
- Industry-leading healthcare: fully paid by BRP.
We value diversity and strive to create an inclusive workplace where every employee feels like they belong. If you're passionate about delivering exceptional digital experiences, apply now
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