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Marketing Director
2 months ago
We are seeking a highly experienced and strategic Marketing leader to join our team at PaintScout. As a key member of our organization, you will be responsible for developing and executing marketing plans and strategies that drive lead generation and revenue growth.
Key Responsibilities- Develop and execute comprehensive marketing plans and strategies that align with company goals and objectives.
- Build and manage a team of contractors to support marketing initiatives and achieve business objectives.
- Create compelling content for various marketing channels, including website, blogs, and email marketing.
- Manage and execute multi-channel campaigns to drive lead generation and brand awareness.
- Collaborate with the product team to develop messaging and positioning that resonates with our target audience.
- Monitor and analyze marketing performance metrics to inform data-driven decision-making and optimize campaigns.
- Manage relationships with external agencies and vendors to ensure high-quality deliverables.
- Bachelor's degree in Marketing, Communications, or a related field.
- 5+ years of experience in B2B marketing, with a proven track record of driving lead generation and revenue growth.
- Strong communication and writing skills, with experience creating marketing content across multiple channels.
- Strong design background with a keen eye for visual aesthetics and brand consistency.
- Experience with marketing automation and CRM tools.
- Strong analytical skills and ability to use data to drive decision-making.
- Ability to work collaboratively with cross-functional teams and manage multiple projects simultaneously.
- This is a hybrid remote role, with the opportunity to work from our office or remotely as needed.
- This is a full-time position with a competitive salary range of $100,000.00-$150,000.00 per year.
