Investment Fund Marketing Specialist

4 weeks ago


Toronto, Ontario, Canada Empire Life Full time

Empire Life is seeking a highly skilled Investment Fund Marketing Manager to join our Investment Products & Marketing team.

As a key member of our team, you will be responsible for developing and implementing strategic marketing and communication plans for investment funds and market commentary to support Retail Investment Products and Marketing initiatives and objectives.

Key Responsibilities:

  • Develop and implement strategic marketing and communication plans for investment funds and market commentary.
  • Collaborate with internal and external portfolio managers to create insightful and impactful marketing materials for all Empire Life segregated funds.
  • Collect, analyze, and communicate macroeconomic themes and ideas from internal and external investment strategists.
  • Provide marketing support for product launches, promotions, campaigns, and branding initiatives.
  • Utilize digital marketing tools and technologies to develop and deliver investment fund marketing campaigns and content.
  • Work with internal and external marketing teams to execute all web, SEO/SEM, email and social media campaigns to support lead generation initiatives.

Requirements:

  • Diploma or undergraduate degree in a creative, marketing or business administration area of studies.
  • 5+ years of experience in either marketing communications or investment product marketing.
  • Knowledge of financial markets and the investment fund industry.
  • Strong understanding of Canada's regulatory environment, specifically as it relates to segregated funds / mutual funds /asset management products and services.
  • Industry designations or courses (IFIC, CSA, CFA, RIA, etc..) are an asset.

What We Offer:

  • Competitive salaries with annual pay increases.
  • Annual bonus program, which recognizes both strong company performance and individual contributions, for non sales positions.
  • Competitive uncapped commission, for sales positions.
  • A comprehensive employer-funded benefits package starting from day one of employment.


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