Senior Digital Analyst

4 weeks ago


Toronto, Ontario, Canada Junction Collective Full time

Role Overview

We are seeking a highly skilled Senior Digital Analyst to join our team at Junction Collective. As a key member of our digital marketing team, you will be responsible for driving online revenue through data analysis and optimization.

Key Responsibilities

  • Generate actionable business insights to inform website improvements and digital campaign effectiveness
  • Develop and maintain digital analytics reporting for the Paid Media and Commercial teams
  • Act as the point person for measurement and analytics in digital projects
  • Collaborate with the Business Intelligence developer team to model data on all digital topics

Requirements

  • Intermediate SQL skills with a strong understanding of relational databases
  • Bachelor's or College Degree in Marketing, Communications, Information Technology or related experience
  • Minimum 5 years of experience in digital analytics
  • Skilled with online analytics tools (Google Analytics, Heap)
  • Experience with Business Intelligence tools to create custom reporting (Looker preferred)

Qualities

  • Curious and always looking to learn new things
  • Passionate about using data to drive decision-making
  • Flexible and able to quickly adapt to the changing needs of the business


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