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Sales Director

1 week ago


Eastern Ontario, Canada Informa Plc Full time

Job Overview

Informa Plc is a global business with a network of trusted brands in specialist markets across more than 30 countries. As an Exhibition Sales Executive, you will play a key role in helping us connect our customers to information and people that help them know more, do more and be more.

The Buildings & Construction Group within Informa Connect's is seeking a highly motivated individual to join their successful and growing BUILDEX team. The successful candidate will be responsible for selling show floor exhibition space and sponsorships for in-person and digital media opportunities from the BUILDEX brand.

Key Responsibilities
  • Own the entire sales cycle, including generating, qualifying & developing leads to negotiating and closing opportunities.
  • Meet the defined sales targets for each assigned BUILDEX Show.
  • Prepare appropriate proposals and close sales in both exhibit space and sponsorships.
  • Sell and manage accounts ranging from international manufacturers and service providers to local SMEs and start-ups.
  • Maintain regular contact with your account base and increase revenue by introducing new and existing opportunities.
  • Prospect new clients by approaching leads researched from industry sources (including industry associations, company directories, and existing databases), incoming leads.
  • Attend regional trade shows/conferences and visit potential clients in person whenever possible.
  • Utilize Salesforce to track leads, monitor the progression of sales and collate client data.
  • Have a clear understanding of the show and all opportunities offered, working closely with the VP Sales and Event Director to come up with strategies and opportunities to sell new and existing business.
  • Ensure all clients' needs and expectations are met in a timely manner. Contact with clients is required from time to time.
  • Work closely with administrative & operations teams to assist with overall programming, marketing, and delivery.