Senior Digital Platforms Strategist

3 weeks ago


Old Toronto, Canada Manulife Insurance Malaysia Full time

Overview

The Digital Platforms and Global Capabilities team at Manulife Insurance Malaysia is seeking a highly skilled and experienced leader to drive the strategic direction of our digital platforms and global capabilities. As the AVP of Global Digital Capabilities, you will be responsible for leading the consolidation and redesign of our global corporate website, developing and enhancing the GWAM Digital Platform and Shared Capabilities strategy, and serving as the GWAM Digital Platforms and Global Capabilities representative.

Responsibilities

  • Lead the consolidation and redesign of our global corporate website, ensuring clear objectives and delivering value as part of the overall Manulife digital ecosystem.
  • Develop and enhance the GWAM Digital Platform and Shared Capabilities strategy to transform and simplify our digital experience for customers, financial advisors, and company sponsors.
  • Serve as the GWAM Digital Platforms and Global Capabilities representative, liaising with the rest of the organization to advocate for continuous enhancements, integration, and expansion of digital solutions.
  • Influence partners across all organizational levels to drive continuous improvements in our digital platforms and horizontal capabilities, aligning them with the enterprise's digital and customer ambitions.
  • Develop and maintain best digital standards in partnership with enterprise teams, including integration standards with third-party partners.
  • Drive the strategy and execution of Manulife Investment Management's AEM components, the foundation of our digital experience.
  • Champion user-centric design, leveraging user feedback from various channels, competitive analysis, and technology trends to facilitate building advisor-centric products.
  • Leverage advanced analytics to drive strategic decision-making and uncover actionable insights to optimize business performance.

Requirements

  • 10+ years of experience leading digital product teams, shipping Martech platform implementations and enhancements in an Agile delivery model.
  • Strong understanding of digital marketing technologies, including content and digital asset management, and headless content management.
  • Proven track record of successfully delivering large-scale digital transformation programs or complex digital initiatives and managing shared capabilities.


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