Digital Media Strategist

4 days ago


Vancouver, Canada Mediology Full time
Job Description

We are seeking an experienced Digital Specialist to join our team at Mediology, a leading advertising agency with offices in Langley, Calgary, and Regina. As a key member of our media group, you will work closely with our media supervisors and strategists to develop effective media plans and provide comprehensive reporting.

Key Responsibilities:

  • Conducting thorough audience and campaign research to inform media planning decisions.
  • Collaborating with internal teams to create data-driven media strategies.
  • Analyzing ad performance in buying platforms and presenting insights to drive business growth.
  • Developing high-quality client reports and communications.
  • Staying up-to-date with industry trends and best practices through ongoing learning and professional development.

Requirements:

  • At least 2 years of experience in digital advertising, with a strong focus on media buying and planning.
  • Proficiency in media buying platforms such as Meta, Google, and TikTok.
  • Proven ability to build and manage successful paid search campaigns.
  • Excellent communication and analytical skills, with the ability to interpret complex data and present findings clearly.

Bonus Requirements:

  • Digital certifications such as Google Ads and Microsoft Search.
  • Experience with website analytics and conversion tracking.
  • Familiarity with project management tools like Basecamp.

About Mediology

Mediology is proud to be one of Canada's largest independent media groups, with a passion for finding the right media mix for our clients' needs. We offer a dynamic work environment, flexible working arrangements, and a competitive benefits package after 3 months. Annual Salary: $48,000 to $60,000.



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