Experienced Paid Media Strategist

2 months ago

Vancouver, Canada Snaptech Marketing Full time

We are looking for an experienced Paid Media Strategist to join our marketing team.

The right person for this role will have a passion for client communication and digital marketing with a desire to work within both Google Ads and Meta Business Manager. They are a strong communicator and team player who is passionate about learning and growing in the field of digital marketing. Preference will be given to applicants with at least 12 months of Google Ads experience.

If this sounds like you, read on.

**About Us**:
At Snaptech Marketing, we design, build, execute and optimize digital marketing campaigns for our clients both locally and across North America. Our marketing team culture is centred around collaboration and strategy, crunching the numbers and developing individual strategies for our clients. We don’t believe in** **cookie-cutter campaigns or shiny object syndrome, but in using data to get the best possible results.

Our core values are happy, hungry, humble and honest - and we do our best to live these values every day.

**About You**:
Your background is in digital marketing with a specific interest in paid search marketing. You have experience in a client-or-customer-facing role (experience doing this in a non-marketing environment will be considered). You have the drive and desire to continue to develop your skills in a professional environment. You work well both in a team and independently, are open to feedback and have keen attention to detail. You have an understanding of how to track success in digital marketing with experience in Google Ads or Meta Business Manager and Google Analytics.

We find that the most successful individuals in this role are continually challenging their knowledge by asking questions of their managers and strategists.

**The right person for this role has the following must-haves**:

- 12+ months of experience working on digital marketing campaigns. Preference will be given to applicants who can demonstrate experience in managing Google Ads campaigns.
- Strong written and verbal communication skills, with excellent attention to detail.
- Expertise in Google Analytics & one of Google Ads or Meta Business Manager, with experience in reporting on KPIs from those platforms.
- An analytical and strategic mindset - committed to doing what is right by our clients.

**The following attributes would be assets for this role**:

- A post-secondary degree or diploma in marketing.
- Experience in an agency environment.
- Experience using Asana, Slack, Confluence or Basecamp.

**What You’ll Do**:

- Assist Department Heads, Account Directors, and Senior Strategists in the day-to-day management of accounts;
- Set up and manage Google Ads campaigns (PPC). You may also be given experience in Meta Ads, LinkedIn Ads and Microsoft ad campaigns;
- Communicate with clients about strategic initiatives and performance;
- Write detailed monthly reports;
- Identify the potential for new campaign strategies and communicate to seniors;
- Be able to provide planned context on client calls and in client communication; and
- Maintain an up-to-date task list independently with limited manager oversight.

**What We’ll Give You**:

- A competitive base salary based on experience. Our salary band for this role is $50,000-$60,000;
- Extended health and dental benefits (from day one);
- 15 days paid vacation time;
- A paid week off between Christmas and New Year;
- A culture based on principles and integrity;
- The option to take working vacations and work from anywhere in the world from 1-6 weeks;
- Flexible working hours;
- A hybrid work environment with work-from-home options;
- A supportive marketing team that is collaborative in nature and supports your ongoing learning.

Please Note: Snaptech is an equal-opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.

**We currently have a work-from-home work model. There is the possibility to work from a two-person office in our Vancouver office if that suits your work-style. Preference will be given to applicants from the Lower Mainland.**

We thank all applicants for your interest in Snaptech. Only those applicants selected for an interview will be contacted. Agency calls will not be accepted.

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