E-commerce Director

7 days ago

PointeClaire, Quebec, Canada SRTX Full time
Director of E-commerce

We are seeking a seasoned E-commerce Director to spearhead our online presence and drive strategic growth. As a key member of our leadership team, you will be responsible for developing and executing innovative E-commerce strategies that align with our company's objectives.

Key Responsibilities:
  • Design and implement robust E-commerce strategies to drive significant growth in our online presence.
  • Collaborate with the Performance Marketing Lead and eCommerce Specialist to implement cohesive and impactful marketing campaigns across major digital platforms.
  • Analyze market trends, customer behavior, and competitor activities to identify opportunities for innovation and improvement in our E-commerce strategy.
  • Manage and allocate eight-figure digital marketing budgets effectively, ensuring optimal use of resources for maximum return on investment.
  • Provide strategic insights and detailed performance analysis to senior management, including monthly reporting on key metrics, progress against goals, and strategic recommendations for future actions.
  • Foster a culture of continuous improvement by leveraging technology and data analytics to enhance business operations and customer satisfaction.
  • Engage with senior executives to align E-commerce strategies with overall business goals and secure buy-in for strategic initiatives.
  • Support the company's commitment to social and environmental responsibility by integrating sustainable practices into strategic initiatives and daily operations.

Requirements:

  • Minimum of 10 years of experience in E-commerce, particularly in a DTC or B2C environment.
  • Proven expertise in managing and optimizing E-commerce platforms, with a mastery of Shopify.
  • In-depth knowledge of E-commerce strategies, including funnel optimization and direct marketing.
  • A strong analytical mindset and experience with data-driven decision making.
  • Comfortable deploying and managing 8-figure digital marketing budgets, demonstrating a capacity to effectively allocate resources and maximize ROI.
  • Hands-on approach with a readiness to act as an individual contributor when necessary, including during evenings and weekends, ensuring agility and responsiveness in all aspects of E-commerce operations.
  • Resilient and adaptable, capable of thriving in a hyper-growth (startup) environment.
  • Strong collaborative skills and a team-oriented approach, with mentorship skills to junior team members.
  • Excellent interpersonal and communication skills, capable of working effectively with multiple departments and executives.

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