Senior Marketing Manager
4 weeks ago
We're seeking a seasoned marketing professional to join our team as a Senior Marketing Manager - Rare Diseases. In this role, you'll be responsible for crafting and executing a comprehensive marketing strategy that drives patient engagement and brand growth.
About the Role
As a Senior Marketing Manager, you'll work closely with cross-functional teams to develop and implement marketing initiatives that meet business objectives. Your expertise will be essential in creating compelling brand narratives, designing effective marketing campaigns, and building strong partnerships with external experts.
Key Responsibilities
- Develop and execute a comprehensive marketing strategy that aligns with business objectives.
- Collaborate with cross-functional teams to design and implement marketing initiatives.
- Build and maintain strong relationships with external experts and partners.
- Manage and oversee marketing budgets and resources.
- Lead business reviews and provide insights on market trends and performance.
- Support the development of key external expert and key account management plans.
Qualifications
- Bachelor's degree in business or a scientific field.
- At least 3 years of marketing experience and 5 years in Pharma/Biotech.
- Proven ability in strategic analysis, planning, and execution, driving brand growth.
- Strong communication skills, with experience presenting complex ideas to diverse audiences.
- Ability to lead in uncertain environments, adapt to change, and maintain a growth mindset.
- High EQ with a dedication to crafting an inclusive work environment.
- Experience working with cross-functional teams (Market Access, Medical, Sales, Finance, etc.).
- Strong project management, organizational, and key account management skills.
- Knowledge of brand management, healthcare professional (HCP) promotion, and the sales process.
- Experience managing external agencies and promotional budgets.
- Ability to work both independently and in teams.
- Flexibility to occasionally work evenings and weekends.
- Willingness to travel (up to 50% of the time).
Preferred Qualifications
- Experience in sales, specialty care, professional education, digital marketing, diagnostic programs, or rare diseases.
- Bilingual in French and English.
- MBA.
We're committed to building an inclusive and diverse team representing all backgrounds, with as wide a range of perspectives as possible, and harnessing industry-leading skills. We believe that the more inclusive we are, the better our work will be. We welcome and consider applications to join our team from all qualified candidates, regardless of their characteristics. We comply with all applicable laws and regulations on non-discrimination in employment (and recruitment), as well as work authorization and employment eligibility verification requirements.
Ready to lead and inspire? Apply now and take the first step towards an exciting career at Alexion, AstraZeneca Rare Disease.
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