Senior Marketing Executive

2 weeks ago


Mississauga, Ontario, Canada Kellogg Full time

Key Responsibilities:

To succeed in today's competitive market, we need your expertise in shopper marketing and omni-channel planning. As a Senior Marketing Executive (12 Month Contract), you will contribute to strategy development, budget management, and consumer engagement.

Key Accountabilities:

  • Shopper/Omni Marketing: Partner with cross-functional teams to translate business objectives into shopper activations, leveraging shopper insights to drive growth and profitability.
  • POS & Merchandising: Collaborate with Retail Sales team to optimize in-store POS and merchandising materials, overseeing retail team website ordering portal and managing POS inventories.
  • Operational Support: Lead key operational vendor relationships to ensure efficient execution and process improvement, manage Shopper budget, and prioritize spend across categories and brands.
  • Leadership & Coaching: Oversee one direct report, focusing on performance management and talent development.
  • Capability Development: Support the development and delivery of annual Marketing learning and development program, partnering with Global and US teams on foundational training.

Requirements:

We're looking for someone with a strong background in CPG food-relevant shopper/retail environments, in-depth experience with shopper marketing and omni-channel planning, and excellent interpersonal, communication, and leadership skills.



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