Chief Marketing Officer
2 weeks ago
At JRoss Recruiters, we are seeking a highly skilled Chief Marketing Officer to lead our apparel brand's marketing efforts.
As the Senior Marketing Manager, you will play a pivotal role in shaping the brand's future across all marketing channels.
About the Role- This is an exciting opportunity to drive business growth through innovative marketing strategies and campaigns.
- You will be responsible for creating and managing an effective marketing promotional calendar encompassing all channels.
- Your goal will be to design and execute marketing campaigns that align with the brand's values of sustainability.
- You will lead seasonal product launches, ensuring seamless integration across all business channels.
- The successful candidate will manage the brand's storytelling and messaging, ensuring consistency across all touchpoints.
- You will oversee and lead the marketing team, including social media, email marketing, influencer marketing, affiliate marketing, and paid ads.
- A key part of your role will be to structure or restructure the marketing department to align with company goals, ensuring the team runs efficiently and effectively.
- You will work closely with the SEO specialist to optimize the website for search performance.
- You will partner with the Shopify specialist to ensure the website provides an optimal customer journey and drives sales.
- Your use of data analytics will guide marketing strategies and decisions.
- The ideal candidate will have a minimum of 5 years' experience in marketing within the softlines, apparel, or accessories sector.
- Proven experience in managing brand strategy, social media, digital marketing, and multi-channel campaigns is essential.
- You must possess strong project management skills, focusing on meeting deadlines and achieving goals.
- Exceptional communication skills are required to communicate clearly and effectively with internal teams, external partners, and senior leadership.
- Experience in managing hybrid or remote teams and successfully maintaining connectivity and engagement is desirable.
The salary for this role is estimated to be between $80,000 and $120,000 per annum, depending on experience.
Why Join Us?This is an exciting opportunity to join a dynamic wholesale apparel company and shape the brand's future. As the Senior Marketing Manager, you will play a pivotal role in driving business growth through innovative marketing strategies and campaigns.
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