Digital Marketing Leadership Role

8 hours ago


Old Toronto, Canada Sun Life Financial Full time

The Director of Digital Marketing Services at Sun Life Financial is a leadership role that requires strategic vision and technical expertise.

As the head of digital marketing, you will lead a team of 8 marketing professionals who manage digital capabilities, advisor experience & relationship, and consultation with advisors. You will provide leadership, coaching, and talent management support to direct reports.

The role involves creating, managing, and executing the advisor digital roadmap with our Digital Enterprise partners. You will champion innovation supporting the advisor experience, ensuring we are delivering enhanced value by anticipating and meeting their needs to support clients.

You will also manage advisor training & learning to accelerate usage and results. Furthermore, you will develop or leverage robust reporting and analytical tools to measure performance to reach objectives, inform future enhancements, and ongoing optimization.

This leadership role requires team leadership, performance management, and coaching. You must be a skilled communicator with the ability to present with impact, facilitate, negotiate, and influence advisors and field leaders, various internal stakeholders, and clients.

A competitive salary and bonus structure influenced by market range data awaits the successful candidate. Being a member of the Sun Life family offers numerous benefits, including flexible work options and a supportive work environment where employees can thrive.



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