Marketing Innovation Lead

7 days ago


Winnipeg, Manitoba, Canada Tilray Brands, Inc. Full time

Estimated Salary: $65,000 - $80,000 per year.

About Tilray Brands, Inc.

Tilray Brands, Inc. is a leading global cannabis-lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America. Our mission is to be the trusted partner for our patients and consumers by providing them with a cultivated experience and health and wellbeing through high-quality, differentiated brands and innovative products.

We are seeking a talented Marketing Innovation Lead to join our Marketing Team in Winnipeg, MB. This role will play a pivotal part in delivering strong business performance by accelerating our growth and share in retail channels.

Key Responsibilities:
  • Develop innovation brand plans, forecasts, and marketing objectives to achieve long-term and short-term business goals
  • Lead strategy and execution of innovation projects to deliver annual growth across multiple brands
  • Manage cross-functional projects from concept through commercialization, driving timelines and deliverables for all stakeholders
  • Analyze brand performance and competitive environment to identify problems, opportunities, and trends
Requirements:
  • Bachelor's degree in Business and/or Marketing Concentration
  • 1-3 years of Brand Management experience or 3-5 years relevant marketing experience
  • Demonstrated Project Management experience
  • Strong interpersonal, verbal, and written skills – comfortable presenting to senior leadership
About the Role:

This is an exciting opportunity to work with a pioneering company in the cannabis industry. As a Marketing Innovation Lead, you will have the chance to make a significant impact on our business growth and success.

We offer a competitive salary, benefits package, and opportunities for professional development. If you are a motivated and creative individual looking to take your career to the next level, please submit your application.


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