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Sales and Marketing Director
2 months ago
Campus Support is seeking a highly skilled Sales and Marketing Director to join our team. As a key member of our leadership team, you will be responsible for developing and executing sales and marketing strategies to achieve 100% occupancy at Amenida Senior's Community.
Key Responsibilities:
- Plan, develop, and execute sales and marketing strategies to drive occupancy and community engagement.
- Generate leads, conduct tours, and complete enrollment to ensure 100% occupancy.
- Develop and implement annual and quarterly sales, community engagement, and marketing plans.
- Build community outreach by working independently in the community, initiating contacts, and creating goodwill.
- Monitor changes in the marketplace and provide feedback to senior leadership.
Marketing Responsibilities:
- Create content for marketing collateral, including brochures, direct mail pieces, print advertisements, web copy, and social media initiatives.
- Act as a storyteller by creating and curating shareable content for web, social, and offline initiatives.
- Proactively manage Amenida Senior Community's social media engagement.
- Enhance and streamline sales, marketing, and customer service processes.
Requirements:
- A minimum of 5 years of experience in a sales and marketing managerial role from Senior's Home and Retirement Industry.
- Diploma or Degree from a recognized College or University in Marketing or Business.
- Knowledge of Senior Home Industry is required.
- Fluency in Korean and Chinese language is required (in addition to English).
- High standards of behavior, a professional attitude, and commitment to quality service.
What We Offer:
- A dynamic and supportive work environment.
- Opportunities for professional growth and development.
- A competitive salary and benefits package.