Business and Economic Growth Specialist

3 days ago

Sudbury, Ontario, Canada City of Greater Sudbury Full time
Job Overview

We are seeking a highly skilled Business and Economic Growth Specialist to join our team at the City of Greater Sudbury. This role will be responsible for developing and implementing innovative marketing campaigns to promote our services, programs, and collaborators.

Salary Information

This is a limited position with an estimated probable duration of one year. The successful candidate will receive a salary within the range of $28.74 to $34.00 per hour, classified as Group 9.

Key Responsibilities

The Business and Economic Growth Specialist will have the following key responsibilities:
1. Develop and implement effective marketing strategies to promote the Regional Business Centre's services, programs, and collaborators.
2. Collaborate with Economic Development staff, Communications staff, and other stakeholders to create internal and external communications materials, including news releases, media advisories, and public service announcements.
3. Coordinate and execute the Regional Business Centre's presence on digital media platforms, including websites, newsletters, and social media platforms such as Facebook, Twitter, LinkedIn, and Instagram.
4. Create marketing content and coordinate the design and development of promotional materials with outside agencies.
5. Provide reports on key performance indicators and analytics to ensure the success of marketing strategies, social media content, and related campaigns.
6. Assist clients with business registrations.
7. Guide, advise, and counsel clients through start-up procedures, business planning, market research, regulations, and available resources.
8. Direct clients to appropriate private and public sector agencies and resources.
9. Assist clients in understanding and complying with municipal procedures and by-laws and facilitate liaison with other CGS departments as required.
10. Organize, promote, and deliver small business seminars and events as directed and assist at other CGS functions and special projects as required.
11. Responsible for the development, promotion, and delivery of Small Business Week and the Bridges to Better Business Conference.
12. Represent the Regional Business Centre at community outreach initiatives such as tradeshows, meetings, events, and conferences.
13. Track and report internal statistics on activities, job creation, start-ups, expansions, and investments as well as input data as required by government agencies and stakeholders.
14. Assist in the preparation of reports for various stakeholders for the Regional Business Centre and the Business Development Section.
15. Develop and maintain a thorough working knowledge of CGS's Safety Manual and the applicable Provincial Legislation listed therein.

Required Skills and Qualifications

To be considered for this role, you must possess:
- A Community College Diploma in a related discipline (e.g., Marketing, Communications, Public Relations, or Business Administration).
- Over one (1) year up to and including two and one-half (2½) years of related experience in marketing and communications.
- Strong skills and ability related to the use of information technology, including Windows-based systems, word processing, database, spreadsheet applications, internet search engines, and social media platforms.
- Ability to use design software.
- Strong interpersonal and communications skills.
- Organizational and analytical skills.
- Ability to provide excellent customer service.
- Ability to work in a team environment.
- Work outside regular office hours as required.
- Excellent use of English; verbally and in writing.
- Excellent French verbal skills and a working knowledge of written French is required.
- Satisfactory health, attendance, and former employment history.
- Must be physically capable and prepared to safely operate a vehicle, possess a valid driver's license, have an acceptable driving record, and personal insurance coverage.

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