Digital Marketing Strategist for Global IP Address Management Leader

4 days ago


Old Toronto, Canada ROSS Full time

About ROSS

ROSS is a global leading provider of simple, secure, and affordable network appliances comprised of an enterprise-class IP Address Management (IPAM) platform.

We are a leader within the IP Address Management (IPAM) industry, working with small-medium enterprises, government, military, financial services, insurance, educational, retail and manufacturing organizations worldwide to solve their IP address management needs.

Growing rapidly, this innovative company is looking to hire a Digital Marketing Strategist for a 12 month contract.

About the Role

The Digital Marketing Strategist will oversee the tactical implementation of all lead generation, demand generation, branding, marketing, advertising and promotional activities, including major industry event sponsorship and participation.

This individual will consistently contribute in the development of strategic marketing plans to meet organizational objectives while tactically focused.

Key Responsibilities

  • Leverage market research and data analysis to inform marketing strategies and initiatives.
  • Develop and implement multi-channel campaigns to generate leads and drive conversions.
  • Manage vendors and negotiate contracts to ensure cost-effective solutions.
  • Collaborate with cross-functional teams to align marketing efforts with business objectives.
  • Measure and report on campaign performance using key performance indicators (KPIs).

Requirements and Qualifications

  • Bachelor's degree in Marketing or a related field.
  • 3-5 years of experience in marketing management, including experience in running tactical marketing events and managing vendors.
  • Excellent communication, planning, project management, process improvement and facilitation skills.
  • PMP designation or Project Management background is an asset.

Estimated Salary: $80,000 - $110,000 per annum



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