Global Marketing Strategist

1 week ago


Old Toronto, Canada Isarta Full time
About the Role:

We are seeking a visionary Global Marketing Strategist to lead our Canadian marketing efforts from our Toronto office. As a key member of our Leadership Team, you will be responsible for developing and executing comprehensive marketing strategies that drive sales and traffic goals.

You will have strong business acumen, digital expertise, and analytical skills, with a proven track record of success in driving business results. Your experience in analytics, strategic thinking, and cross-functional leadership will enable you to motivate, scale, and expand the capabilities of your team.

This role requires a self-starter who can think creatively, prioritize tasks effectively, and work collaboratively with global teams. You will have a deep understanding of digital marketing, loyalty programs, e-commerce, social media platforms, and emerging trends.

Key Responsibilities:
  • Develop and execute marketing plans and strategies that meet business objectives and goals.
  • Lead the development of differentiated and impactful marketing materials that maximize Franchisee profits.
  • Build, manage, and coach a high-performing marketing team.
  • Drive the implementation of marketing campaigns that meet business objectives and goals.
  • Maintain brand standards and ensure compliance across all marketing channels.
Qualifications:
  • Bachelor's degree in marketing, advertising, or a related field is required.
  • MBA is a plus.
  • 10+ years of job-specific experience and 3-5 years of supervisory experience.
  • Strong people leadership skills, ability to motivate, scale, and expand team capabilities.
  • Demonstrated strategic thinking, cross-functional leadership, and a track record of driving business results.

Salary: $140,000 - $180,000 per year, depending on experience.



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