Marketing Lead for EVM and Cosmos Ecosystems
7 days ago
About Blockchain Works:
">We are a high-performance, EVM compatible Layer 1 blockchain built on the Cosmos SDK.
">Our team combines traditional experience in building and scaling teams with crypto native expertise from leading protocols.
">We're a young and world-class team of experts in computer science, type theory, economic game theory, risk management, and enterprise development.
">Our core engineering team is based in Toronto, but we are a remote-friendly company.
">We are well funded by leading digital asset investors, hedge funds, centralized exchange venture arms, and strategic angels.
">Job Description:
">We're looking for a self-starter to join our marketing team. The ideal candidate takes initiative and ownership over their work, thrives in a fast-paced environment, and is capable of rapidly adapting to evolving needs.
">The marketing lead would work closely with Smokey to develop and implement marketing strategies and guide the Berachain brand's evolution over time.
">Responsibilities:
">- ">
- Develop and implement data-driven marketing campaigns and initiatives">
- Evangelize and onboard new users through the Berachain ecosystem">
- Organize events around the Berachain community and ecosystem">
- Direct logistics around content creation for advertising campaigns">
- Drive user acquisition, retention, and growth">
- Determine ROI and expected value of marketing initiatives">
- Develop a deep understanding of the blockchain market and competition">
- Work cross-functionally with design, engineering, and BD teams">
Requirements:
">- ">
- Track record of leading and scaling marketing initiatives">
- 3+ years of experience in marketing or related field">
- Strong understanding of blockchain technology and communities">
- Experience managing social accounts and media/advertising initiatives">
- Robust interpersonal communication and collaboration skills">
- Problem-solving and analytical skills">
- Experience building and scaling marketing teams">
- Thorough knowledge of the current DeFi landscape">
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