Digital Content Strategist for E-Commerce Retailer

1 day ago


Toronto, Ontario, Canada Marks, part of SGS & Co Full time
Job Description

We are seeking an experienced Digital Content Strategist to join our team at Marks, part of SGS & Co. As a key member of our e-commerce retailing division, you will be responsible for developing high-quality, SEO-optimized content that drives shopper engagement and compels sales.

About the Role
  • Create compelling product descriptions and category content for e-commerce retailers such as Amazon, Walmart, and Target.
  • Develop and implement effective SEO strategies across multiple product tiers and categories, including CPG, food, beverage, wine, spirits, technology, toys, and gaming.
  • Research and analyze keywords, competitor content, and industry trends to inform content optimization and uncover new opportunities.
  • Collaborate with account teams to support growth initiatives and develop processes to elevate our e-commerce approach.
  • Prioritize maintaining a deep understanding of emerging digital shifts and trends in the industry.
Requirements
  • Bachelor's degree in marketing, technical communication, or a related field.
  • 3-5 years of experience in copywriting, content strategy, or a related field, preferably in an agency setting.
  • Proven expertise in SEO research tools and proficiency in Keynote, Apple OS, and Microsoft Office.
  • Familiarity with e-commerce platforms and retailer-specific requirements.
What We Offer
  • A competitive salary: $85,000 - $105,000 per year, based on experience.
  • A dynamic work environment with opportunities for growth and professional development.
  • A comprehensive benefits package, including health insurance, retirement plan, and paid time off.


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