Strategic Brand Development Manager

4 hours ago


Mississauga, Ontario, Canada Marketing Tip Full time

At Marketing Tip, we believe that innovative thinking and collaboration are key to driving bold results. As a Senior Manager, Marketing and Branding, you will play a pivotal role in crafting the metabolics strategy in collaboration with cross-functional teams.

About the Role

This unique opportunity involves leading the execution of various initiatives to ensure patients living with HPP/LAL-D have rapid access to life-changing medications, ultimately helping our organization achieve its ambition for Canadian patients.

  • You will lead the HPP/LAL-D strategic planning process, including SWOT analysis, forecasting, risk assessment, and resource allocation in collaboration with cross-functional teams.
  • Develop brand positioning, narrative, and messaging to align with patient-focused goals.
  • Design, implement, and evaluate marketing initiatives.
  • Build strong cross-functional partnerships to align plans across key areas such as Sales, Medical, Regulatory, Access, and Diagnostics.
About You

We are seeking an experienced professional with a proven track record in strategic analysis, planning, and execution, driving brand growth. Ideal candidates will have at least 3 years of marketing experience and 5 years in Pharma/Biotech.

  • Bachelor's degree in business or a scientific field.
  • Strong project management, organizational, and key account management skills.
  • Knowledge of brand management, healthcare professional promotion, and the sales process.
What We Offer

We offer a competitive salary range of $120,000 - $180,000 per year, depending on experience. Additionally, we provide a comprehensive benefits package, including health, dental, and vision insurance, as well as a generous retirement plan. Our company culture values flexibility and work-life balance, offering flexible scheduling options to support your needs.



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