Senior Manager – Integrated Media

5 days ago

Montreal, Quebec, Canada Resolute Digital, a Weber Shandwick Company Full time
About the Role

We are seeking a highly skilled and experienced Senior Manager – Integrated Media to join our team in Toronto. As a key member of our healthcare team, you will be responsible for developing and executing innovative and award-winning integrated PR campaigns for major Canadian and global healthcare brands.

Key Responsibilities
  • Develop and execute comprehensive social media strategies that align with client communication objectives.
  • Collaborate with internal and external agency teams to develop and implement integrated media strategy, media planning, and program execution.
  • Oversee daily operations and content for client's corporate social media channels, ensuring timely and consistent publishing.
  • Manage and create content for the client employee social advocacy program, adapting internal stories and external content for social sharing to drive employee engagement.
  • Provide strategic social media support to communications leads, including content creation and platform training for executives.
  • Ensure excellence in executive social media by aligning efforts with client's communication goals and enhancing executive presence across social platforms.
Requirements
  • At least 10 years' experience in social media management, employee advocacy, and executive social media support, with a proven track record of developing and executing successful strategies and leading and managing social and digital programs.
  • Possess expert-level proficiency in social media platforms and inherent curiosity about emerging platforms.
  • Excellent communication and collaboration skills, capable of working across departments to achieve strategic alignment and cohesive messaging.
  • Exceptional attention to detail and commitment to creating high-quality, engaging content.
  • Have experience leveraging social media analytics and working with an analytics team to measure campaign ROI and generate insights that inform future recommendations and decisions.
What We Offer
  • A competitive salary and benefits package.
  • A dynamic and supportive work environment.
  • Opportunities for professional growth and development.
  • A comprehensive suite of benefits, including medical, vision, RRSP, tuition reimbursement, and more.

We are an equal opportunity employer and welcome applications from diverse candidates. If you are a motivated and experienced professional looking for a new challenge, please submit your application.

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