Senior Media Manager, Media Analytics
3 weeks ago
Job Summary
Procter & Gamble is seeking a Senior Media Manager to join our Brand Operations Team in Toronto. The successful candidate will be responsible for identifying, building, and managing digital media capabilities and go-to-market strategies that drive media-enabled growth across our brand portfolio.
Key Responsibilities
- Develop and implement media analytics and measurement strategies to optimize media investment ROI and media planning.
- Build and leverage new data and analytics capabilities to drive business growth and innovation.
- Provide media thought leadership and training across the organization.
Requirements
- Minimum of 5-8 years' professional experience in media analytics, measurement, and optimization.
- Strong data and analytic skills, including data manipulation tools and business intelligence tools.
- Strong management skills, including effective communication and project management.
- Agility and bias for action, with the ability to pivot quickly in response to changes.
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