Digital Marketing Creative Lead
4 days ago
We are seeking a highly skilled Digital Marketing Creative Lead to join our team at Sol Rise Staffing. As a key member of our marketing department, you will be responsible for developing and executing creative strategies that drive brand awareness, engagement, and lead generation.
About the RoleThe ideal candidate will have a strong background in video editing, graphic design, website management, social media strategy, lead generation, and event management. You will work closely with our sales team to nurture leads and track performance metrics, including ROI.
Responsibilities:- Video Editing & Filming: Plan, shoot, and edit high-quality videos for marketing campaigns, social media, and events.
- Graphic Design & Desktop Publishing: Create visually engaging assets such as digital ads, brochures, and banners.
- Website Management: Keep website content up-to-date and user-friendly.
- Social Media Strategy & Management: Develop and execute campaigns across Facebook, Instagram, Twitter, LinkedIn, and YouTube.
- Lead Generation & Conversion: Design lead generation strategies using social media, email marketing, and paid ads.
- Event Management: Plan and execute both virtual and in-person events like webinars, trade shows, and product launches.
- Bachelor's degree in Marketing, Communications, Graphic Design, Multimedia Arts, Event Management, or related field (preferred).
- Proficiency in video editing and filming (e.g., Adobe Premiere, Final Cut Pro).
- Hands-on graphic design experience with Adobe Creative Suite (Photoshop, Illustrator, InDesign).
- Strong knowledge of website management tools like WordPress or Wix.
- Expertise in digital lead generation and nurturing.
- Proven track record of planning and executing both virtual and in-person events.
- Experience in paid advertising (Google Ads, Facebook Ads, LinkedIn Ads).
- Familiarity with email platforms like MailChimp or Constant Contact.
- Certification in Event Planning or Project Management (a plus).
This estimate is based on national averages and may vary depending on location, experience, and other factors.
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