Marketing Activations Product Manager Lead
3 weeks ago
Lululemon is a pioneering performance apparel company that empowers individuals to pursue their passions through innovative products and experiences. Our commitment to technical fabrics, functional design, and customer-centric approach has enabled us to become a leader in the market.
Salary and Benefits
The estimated annual salary for this role is between $105,800 and $138,800, depending on location and experience. In addition to competitive pay, lululemon offers a comprehensive benefits package, including extended health and dental benefits, mental health plans, paid time off, savings and retirement plan matching, generous employee discounts, fitness and yoga classes, and parenthood top-up.
Job Description
The CRM & Marketing Technologies Product Management team is responsible for partnering with technology, marketing, and other cross-functional teams to deliver capabilities that enable our Email, SMS & Push Marketing team to succeed. Key responsibilities include defining product vision and strategy, building relationships with internal users and stakeholders, identifying opportunities that deliver user value and business value, and working with the product team to develop solutions that meet business requirements.
Required Skills and Qualifications
To excel in this role, you will need 3+ years of experience owning and delivering digital products, preferably in internal-facing products and marketing technology. A background in platform experience with Salesforce Marketing Cloud, Google Analytics, and Salesforce Marketing Cloud is also preferred. Strong communication skills, business acumen, and digital product discovery and delivery expertise are essential. You should be able to work collaboratively with cross-functional teams and possess a natural ability to lead and inspire multidisciplinary teams.
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