Digital Marketing Specialist
3 days ago
**About Us**
Search Engine People Inc. is a leading digital marketing agency with a proven track record of driving business growth and sales through data-driven strategies.
We are recognized as one of the top digital marketing agencies in Canada, with a team of experts who excel in optimizing and scaling campaigns to deliver exceptional results for our clients.
**Role Overview**
This is a full-time hybrid role for a Digital Marketing Specialist who will be responsible for day-to-day tasks including marketing, keyword research, managing paid search campaigns, leveraging web analytics, and implementing digital marketing strategies.
The ideal candidate will have a strong understanding of digital marketing principles and be able to work independently and collaboratively as part of our team.
**Key Responsibilities**
- Develop and execute digital marketing strategies to drive business growth and sales
- Conduct keyword research and analyze web analytics to inform marketing decisions
- Manage paid search campaigns and optimize for maximum ROI
- Collaborate with cross-functional teams to implement digital marketing strategies
- Stay up-to-date with industry trends and best practices in digital marketing
**Requirements**
- Marketing and digital marketing skills
- Proficiency in keyword research and web analytics
- Experience in managing paid search campaigns
- Strong written and verbal communication skills
- Ability to work independently and collaboratively
- Certifications in Google AdWords, Hubspot, Bing, or Unbounce are a plus
- Bachelor's degree in Marketing, Business, or related field
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