Regional Sales Strategist

5 days ago

London, Ontario, Canada Canopy Growth Full time
Job Description

We are seeking a highly motivated Regional Sales Strategist to join our team in South Western Ontario.

About the Opportunity

This is an exciting sales opportunity for the right self-starter who can build customer relationships, sell in a fact-based manner, and engage with the community.

Key Responsibilities
  • Sales and Influencing:
    • Manage all accounts in their assigned territory and establish Canopy Growth as a first-choice partner with customers.
    • Create brand awareness and community engagement within their given territory.
    • Seek new opportunities to increase brand exposure and volume.
    • Identify new distribution opportunities and build partnerships that maximize profitable share and volume through distribution, visibility, and service.
    • Execute marketing initiatives and leverage them into consumer loyalty and sales.
    • Effectively manage their given territory, ensuring all administration records and information is up-to-date.
  • Achieve KPI Targets:
    • Volume and Share In-store condition Distribution Product placement Product quality standards Compliance to approved outlet route plans and call frequency requirements.
  • Relationship Management:
    • Build and maintain meaningful and valuable relationships that support the annual operating plan.
    • Build and develop relationships with managers and staff at each assigned retail location.
    • Find unique opportunities to promote Canopy's portfolio of brands within the confines of regulations.
  • Planning/Self-Management:
    • Execute territory annual plan and commitments.
    • Manage own time, including building effective weekly/monthly schedules.
    • Maintain and accurately track annual sales and consumer budgets on time.
    • Effectively manage a budget to drive volume and share growth within acceptable trade practices, according to brand strategy and merchandising guidelines.
    • Monitor and manage sales expenses within the allotted budget.
    • Generate new sales leads, event leads, and sponsorship opportunities.
    • Support community engagement, customer-led training, and sampling initiatives.
  • Other Duties:
Requirements

To be successful in this role, you will need:

  • An insatiable curiosity of what makes customers tick and the ability to turn that curiosity into sales opportunities.
  • Proven track record in achieving sales quotes and in-store condition KPIs.
  • Previous success in growing brand awareness, within a given territory, using outside-the-box thinking.
  • Previous experience as a Brand Manager (an asset).
  • Clean driver's abstract.
  • A technologically savvy individual comfortable working in a data-driven environment.
  • Experience in Beverage Alcohol or relatable industries (an asset).
  • 5+ years' experience in Sales, Account Management, Category Management, or Trade Marketing.
  • Proven track record of working remotely and independently.
  • Experience doing interviews for local media.
Salary Range:

$80,000 - $120,000 per year.

Benefits:

This role offers a competitive salary range, plus benefits and opportunities for professional growth and development.

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