Digital Retention Strategist for iCasino
4 weeks ago
Job Overview:
We are seeking a highly skilled Digital Retention Strategist to join our team at OLG. As a key member of our Digital business unit, you will play a critical role in developing and implementing strategies to strengthen player engagement and drive product loyalty for iCasino & iLottery.
About the Role:
This is an exciting opportunity for a seasoned marketing professional to lead cross-functional teams and work closely with Lab teams across the Digital business unit. The ideal candidate will have experience in customer retention and digital marketing, with a strong understanding of Agile Development principles and practices.
Key Responsibilities:
- Develop and execute strategies to improve player lifetime value through enhanced product engagement and loyalty
- Collaborate with cross-functional teams to identify and prioritize opportunities for growth and improvement
- Lead the development and implementation of retention campaigns, messages, and promotions
- Analyze data and metrics to inform strategic decisions and optimize initiatives
- Work closely with other Product Owners to drive cross-sell of OLG's full suite of products
- Maintain a deep understanding of industry trends, user demands, and pain points to create high-value product vision
What We Offer:
At OLG, we offer a competitive salary range of $120,000 - $180,000 per year, depending on experience. In addition to a comprehensive benefits package, including a public service pension plan and variable pay program, we also offer a hybrid work environment, 24-7 access to online learning programs, and a culture that values diversity, collaboration, and innovation.
Requirements:
- Bachelor's degree or equivalent (minimum 12 years) work experience in Marketing or Business Management
- Minimum three (3) years of experience in customer retention and digital marketing, with Agile Development experience preferred
- Strong communication and leadership skills, with ability to influence diverse groups of stakeholders
- Solid knowledge of industry trends, user demands, and pain points to create high-value product vision
Ambition Meets Opportunity:
This is an exceptional opportunity to join a leading organization in the gaming industry and contribute to its continued success. If you are a motivated and results-driven individual with a passion for digital marketing and customer retention, we encourage you to apply.
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