Digital Content Manager, Global Marketing Team
4 weeks ago
Job Summary
GardaWorld is seeking a highly skilled Digital Content Manager to join our Global Marketing Team. As a key member of our team, you will be responsible for developing and implementing a comprehensive content strategy that drives engagement, leads, and conversions across various digital platforms.
Key Responsibilities
- Plan and execute a content strategy that aligns with our global marketing goals and objectives.
- Develop a full-year editorial calendar that supports our marketing campaigns and business objectives.
- Collaborate with agency partners, creative teams, and internal stakeholders to create high-quality content that resonates with our target audience.
- Optimize and repurpose existing content to meet SEO best practices.
- Utilize advanced analytics tools to measure the impact of content strategies and make data-driven decisions.
- Create content that generates leads across various channels and formats.
- Conduct research and interviews with subject matter experts to brainstorm topics and establish key messages.
- Review content performance and transform data into actionable insights.
- Stay up-to-date with the latest trends in B2B content marketing and suggest innovative ways to communicate with our audiences.
Requirements
- Bachelor's degree in communications, marketing, or a related discipline.
- 8+ years of proven work experience in writing, copy editing, and proofreading, creating and adapting B2B digital and print content.
- Portfolio of published work.
- Excellent verbal and written communication skills, full English and French proficiency.
What We Offer
- Competitive salary.
- Group insurance.
- Group Registered Retirement Savings Plan (RRSP) with employer contribution.
- Access to a gym located at our head office.
- Cafeteria offering delicious lunches.
- Free parking at the office.
- Managers who care about the well-being of their employees.
- Professional development opportunities, including access to industry conferences and training sessions.
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