Senior Marketing Analyst

3 weeks ago


Toronto, Ontario, Canada EasyFit Blinds Full time
About EasyFit Blinds

We are a dynamic company that specializes in providing high-quality blinds and window treatments. As a key member of our team, you will play a vital role in helping us achieve our goal of becoming the leading provider of blinds and window treatments in the industry.

Job Summary

We are seeking an experienced Marketing Specialist to join our team. In this role, you will be responsible for evaluating and implementing communication strategies and programs to promote our products and services.

Key Responsibilities
  • Evaluate marketing strategies and programs to ensure they are effective in promoting our products and services
  • Develop and implement new marketing strategies and programs to improve brand awareness and customer engagement
  • Oversee the preparation of public written material, including reports, briefs, and website content
  • Conduct comparative research on marketing strategies for industrial and commercial products
  • Advise clients on advertising or sales promotion strategies
  • Assist in the preparation of brochures, reports, newsletters, and other materials
  • Conduct analytical marketing studies and develop recommendations for improvement
  • Design market research questionnaires to gather data and insights on consumer behavior and preferences
  • Develop a portfolio of marketing materials to showcase your work and achievements
  • Maintain and manage digital databases to track customer interactions and preferences
  • Write and edit press releases, newsletters, and communications materials to promote our brand and products
Requirements
  • Bachelor's degree in Marketing or related field
  • Minimum 1 year of experience in marketing or a related field
  • Strong understanding of marketing principles and concepts
  • Excellent communication and writing skills
  • Ability to analyze data and make informed decisions
  • Experience with market research and data analysis tools
  • Strong organizational and time management skills
Benefits
  • Competitive salary range: $45,000 - $65,000 per annum
  • Opportunities for professional growth and development
  • A dynamic and supportive work environment
  • Flexible working hours and remote work options
Location

This role is based in our head office location, which is easily accessible by public transportation.


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