Senior Brand Manager
2 days ago
Senior Brand Manager - Ophthalmology Marketing Expert
About the RoleWe are seeking an experienced Senior Brand Manager to lead our Ophthalmology marketing efforts. As a key member of our team, you will be responsible for developing and executing strategic plans to drive business growth and market share.
Key Responsibilities- Develop and implement comprehensive marketing strategies for our Ophthalmology brand, including promotional and disease awareness initiatives.
- Lead cross-functional teams to establish revenue forecasts and optimize marketing spend.
- Collaborate with Commercial Operations to maximize customer touchpoints and leverage digital channels.
- Manage external agency partners to deliver high-quality promotional tactics and materials.
- Optimize omni-channel marketing approaches to drive brand awareness and value messages.
- Bachelor's degree in Life Sciences or related field; MBA ideal.
- Minimum 5 years of experience in pharmaceutical industry as Brand Manager or Sales Representative.
- Proven track record of launching successful brands in local environments.
- Strong analytical and organizational skills, excellent communication and presentation skills.
- Experience working with PAAB regulations, IMC, and local compliance agencies.
We offer a competitive salary range of $120,000 - $180,000 per year, depending on experience and qualifications, as well as a comprehensive benefits package.
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