Strategic Marketing Leader

6 days ago

Brampton, Ontario, Canada Loblaw Companies Ltd - Head Office Full time

Loblaw Companies Limited is currently seeking a Senior Director of Strategy to support the Marketing and Control Brands teams.

This role is critical as it leads high-profile strategic projects, quarterbacks our strategic planning process, acts as a thought-partner to senior leaders, and recommends how the business will move forward.

The ideal candidate will have a strong background in Corporate and Brand Strategy, with experience in a consulting firm or corporate strategy group, and within a retail/services/manufacturing organization.

To be successful in the role, this individual will break down complex problems, develop hypotheses, influence and work with multiple stakeholders with a service-oriented mindset, manage cross-functional project teams, balance workload across multiple projects and competing priorities, and command strong analytical, communication, presentation, and interpersonal skills.

Key Responsibilities
  • Support the SVP of Marketing and the Control Brands team with crafting the narrative for Marketing strategy for both Board and internal stakeholder consumption.
  • Collaborate with all Marketing executives to structure and solve strategic problems and develop compelling business cases.
  • Lead and own projects, develop a point of view, and be accountable for analysis, insights, recommendations, and storytelling.
  • Manage the Strategic Insights team, including directing key research projects and deriving insights to steer critical strategies for the department.
  • Lead the annual strategic planning process.
  • Manage stakeholder communications and relationships, project timelines with cross-functional teams, and present project insights & recommendations to senior executive audiences.

Requirements

  • 5+ years of applicable experience in Strategy, ideally at a top-tier consulting firm or within corporate strategy.
  • 5+ years business leadership in a consumer goods, services, or retail company with direct responsibility for Business/Brand Strategy.
  • Relevant Bachelors and/or Masters degree(s), MBA an asset, but not required.
  • Demonstrated experience leading projects, managing cross-functional teams, and providing thought leadership, and managing senior stakeholders.
  • Advanced problem-solving and financial analysis/analytics capabilities.
  • Confidence, maturity, and credibility to interact with and present to senior-level business leaders internally and externally.
  • Business acumen in Retail, Food, or Consumer Goods industries desirable.
  • Expert knowledge of Microsoft Office tools, especially PowerPoint and Excel.

About Loblaw

Loblaw recognizes Canada's diversity as a source of national pride and strength. We have made it a priority to reflect our nation's evolving diversity in the products we sell, the people we hire, and the culture we create in our organization. Accommodation is available upon request for applicants and colleagues with disabilities.

We are committed to building a diverse and inclusive workplace that reflects the communities we serve. Our goal is to provide opportunities for everyone, regardless of their background, culture, or identity.

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