Marketing Strategist, Commerce Solutions
2 months ago
About the Role
Coveo is seeking a Senior Product Marketing Manager to join our Commerce Team. As a key member of our marketing organization, you will be responsible for developing and executing our go-to-market strategy to acquire new customers.
Key Responsibilities
- Develop and evangelize clear and concise value propositions and solution-based narratives that differentiate and drive demand for our commerce solution.
- Create a wide range of market-facing assets, high-impact marketing collateral, and compelling content that reinforce our key solution messages, product offerings, and capabilities.
- Partner closely with the demand generation team to support market-aligned programs that effectively drive pipeline growth with tailored messaging for diverse audiences.
- Work with the Product Management team to lead go-to-market activities for new product launches and new feature releases - owning positioning, messaging, and related market-facing materials.
- Collaborate with customer marketing, customer success, and directly with customers to produce compelling case studies, presentations, speaking engagements, and other advocacy materials.
- Equip the sales and business development teams with tools, resources, and enablement to effectively communicate the value proposition of our products and position against competition.
Requirements
- Over 5 years of marketing experience, including 2+ years in Product Marketing.
- Demonstrated success in developing go-to-market strategies in collaboration with product management, encompassing product launches, content creation, and sales partnerships.
- Proficiency in translating complex technical concepts into compelling marketing content for diverse audiences, supported by excellent verbal and written communication skills for internal and external stakeholders.
- Willingness to travel up to 25%.
Preferred Qualifications
- Previous roles in enterprise technology companies, particularly in Artificial Intelligence.
- Previous experience in the Commerce field.
About Coveo
Coveo is a Quebec-based company, pioneer in AI-powered search and recommendations. We use AI technologies and intelligent search to personalize every digital experience for customers, partners, dealers, and employees. Our mission is to empower enterprises to deliver unified and impactful experiences for customers, partners, and employees through AI-driven solutions.
Work Environment
We offer a collaborative, diverse, and trusting work environment filled with talented and passionate people. Our modern infrastructures are designed to enhance cross-team collaboration and promote overall well-being. We gather in-person two times a week to strengthen interactions and encourage creativity, all while providing flexibility in a hybrid environment.
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