Paid Search Manager

4 weeks ago

Toronto, Ontario, Canada Hostaway Full time

About Hostaway

Hostaway is a SaaS startup that is transforming the vacation rental industry. With innovative solutions and partnerships with giants like Airbnb, VRBO, and Booking, we're taking on the competition and winning. Leveraging our customer-centric core values, we consistently deliver results that encourage growth, learning, and innovation for our team, our customers, and the industry.

We're seeking a skilled Paid Search Manager to join our team. This individual will be responsible for owning and leading our multi-million dollar program, driving measurable impact on our growth and success.

Key Responsibilities
  • Own and manage the paid search program at Hostaway - Google Ads, Meta, LinkedIn, Bing, TikTok, etc.
  • Optimize our pay-per-click program to maximize leads, MQLs, SALs, SQLs, and wins.
  • Report performance on a weekly/monthly/quarterly cadence.
  • Optimize bids and budget to maximize performance and ROI of all pay-per-click efforts.
  • Conduct keyword research to ensure our ads target the most amount of relevant keywords and ICP users.
  • Write ad copy that drives conversion and collaborate with design teams on effective ad creatives.
  • Design and conduct A/B tests to optimize ad creatives and landing pages to increase conversion rates.
  • Develop a testing roadmap comprised of the latest industry trends, tools, and best practices in digital marketing and growth to enhance our marketing strategies.
  • Stay current on pay-per-click / search engine marketing practices and collaborate with peers on the Marketing team.
Requirements
  • 5+ years experience in pay-per-click, search engine marketing, managing multi-million-dollar budgets, and managing campaigns across multiple platforms.
  • Google Ads & Google Analytics Certified with experience in Google Tag Manager.
  • Expert level proficiency in reporting and analyzing full funnel metrics.
  • Expert level ability to report success via various metrics including ROI, ROAS, CAC, LTV, payback time, churn, retention, etc.
  • Competency in competitor research and tools like SEMrush and Ahref.
  • Experience in A/B testing.
  • Experience using relevant AI tools.
  • Bachelor's degree in marketing, advertising, communications, or related field.

What We Offer

  • Competitive Compensation: We offer competitive pay based on market rates in the country of the applicant.
  • 100% Remote: Enjoy the freedom to work from anywhere within your country of residence—be it a co-working space, your home office, or even your dining room table.
  • Equity: Every role in our company comes with valuable stock options in a fast-growing and profitable company.
  • Values-Driven Leadership: Our Core Values are not just words we've written to make us feel good. We leverage them daily when making strategic and tactical decisions.
  • Professional Growth: Our rapid growth offers unparalleled learning and development opportunities, along with a multitude of career advancement opportunities.
  • Annual Paid Leave: The specific amounts vary by country and are aligned with country and/or contract-specific norms.
  • Geographic Specific Benefits: As an international employer, we offer different country-specific benefits such as Health Insurance and Pensions in countries where these perks are customary.
  • Dynamic Team Culture: As a global company with team members in over 40 countries, our diverse and international culture fuels our innovation and creativity, providing a key pillar to our success.

  • Senior Paid Search Strategist

    1 month ago

    Toronto, Ontario, Canada Critical Mass Full time

    Job Title: Senior Paid Search StrategistJob Summary:We are seeking a highly skilled Senior Paid Search Strategist to join our team at Critical Mass. As a key member of our digital marketing team, you will be responsible for developing and executing paid search campaigns that drive business growth and revenue.Key Responsibilities:Develop and implement paid...

  • Senior Paid Search Strategist

    1 month ago

    Old Toronto, Ontario, Canada pluscompany Full time

    Unlock Your Potential at Plus CompanyAre you a seasoned professional with a passion for paid search campaigns? Do you thrive in a fast-paced environment where innovation and creativity reign supreme? Look no further than Plus Company, a forward-thinking creative agency that's part of the Plus Company Entrepreneurial Network.About the RoleWe're seeking an...

  • Digital Marketing Specialist, Paid Search

    4 weeks ago

    Toronto, Ontario, Canada HelloFresh Full time

    About the RoleWe are seeking a highly skilled Paid Search Marketing Associate to join our team at HelloFresh. As a Paid Search Marketing Associate, you will be responsible for managing our paid search campaigns across Google and Bing, with a focus on optimizing performance and driving business growth.Key ResponsibilitiesDevelop and execute paid search...

  • Senior Paid Search Strategist

    1 month ago

    Toronto, Ontario, Canada Critical Mass Full time

    Job Title: Senior Paid Search StrategistAs a Senior Paid Search Strategist at Critical Mass, you will be responsible for leading the creation, execution, and optimization of paid search campaigns for a major national brand. You will work closely with cross-functional teams to develop and implement SEM strategies that drive business growth and improve client...

  • Digital Marketing Specialist, Paid Search

    4 weeks ago

    Toronto, Ontario, Canada HelloFresh Full time

    As a Paid Search Associate at HelloFresh, you will be responsible for managing the paid search account in Canada. Your primary goal will be to develop strategic plans, utilize analytics to inform decisions, and execute optimizations to maximize the marketing budget against company goals.You will:Plan, execute, and optimize paid search campaigns across Google...

  • Digital Marketing Strategist

    4 days ago

    Toronto, Ontario, Canada jetfuel Full time

    At Jetfuel, we are seeking an experienced Digital Marketing Strategist - Paid Search Lead to join our team. As a key member of our marketing department, you will be responsible for developing and executing paid search campaigns that drive real results.About the RoleWe are looking for a highly skilled and motivated individual with a proven track record in...

  • Paid Search Associate, Google Led Growth

    4 weeks ago

    Toronto, Ontario, Canada HelloFresh Full time

    As a Paid Search Associate at HelloFresh, you will be responsible for managing the paid search account in Canada. Your key responsibilities will include building strategic plans, using analytics to inform decisions, and executing optimizations to maximize a significant marketing budget against company goals.You Will:Plan, execute, and optimize paid search...

  • Paid Search Specialist, Google Led Growth

    3 weeks ago

    Toronto, Ontario, Canada HelloFresh Full time

    As a Paid Search Specialist at HelloFresh, you will be responsible for managing the paid search account of Factor in Canada. Your primary goal will be to optimize a significant marketing budget against company goals.You will:Work on hands-on planning, executing, and optimizing paid search campaigns (Google and Bing) across text search, Display, YouTube,...

  • Paid Search Associate, Google Led Growth

    4 weeks ago

    Toronto, Ontario, Canada HelloFresh Full time

    As a Paid Search Associate at HelloFresh, you will be responsible for managing the paid search account of Factor in Canada. Your key responsibilities will include building strategic plans, using analytics to inform decisions, and executing campaigns to optimize a significant marketing budget against company goals.You will:Work on hands-on planning,...

  • Digital Marketing Strategist

    5 days ago

    Toronto, Ontario, Canada jetfuel Full time

    Job OverviewWe are seeking a highly skilled Digital Marketing Strategist - Paid Search Expert to join our team at Jetfuel.About the RoleThe successful candidate will be responsible for developing and executing paid search campaigns on Google, Bing, and YouTube Discovery. This role requires strong analytical skills, attention to detail, and excellent...

  • Executive Search Firm Rollup Leader

    4 weeks ago

    Toronto, Ontario, Canada Yorktown Search Partners Full time

    Company Overview:Yorktown Search Partners, a leading executive search firm, is embarking on an exciting new venture to consolidate and elevate the executive search industry. As a Co-Founder, you will have the unique opportunity to play a pivotal role in shaping the future of our organization and leading efforts to establish a prominent presence in the...

  • Executive Search Firm Rollup Leader

    3 days ago

    Toronto, Ontario, Canada Yorktown Search Partners Full time

    Are you a seasoned professional looking for a new challenge? We are seeking a visionary leader to join our team at Yorktown Search Partners, a leading executive search firm.Company Overview:We are a dynamic and collaborative team dedicated to redefining the executive search experience. Our mission is to provide exceptional service to our clients while...

  • Executive Search Firm Co-Founder

    4 weeks ago

    Toronto, Ontario, Canada Yorktown Search Partners Full time

    Company Overview:Yorktown Search Partners is a leading executive search firm embarking on a new venture to consolidate and elevate the executive search industry. As a co-founder, you will play a pivotal role in shaping the future of our organization and leading efforts to establish a prominent presence in the market.Key Responsibilities:Develop and execute...

  • Executive Search Firm Rollup Co-Founder

    3 weeks ago

    Toronto, Ontario, Canada Yorktown Search Partners Full time

    At Yorktown Search Partners, we are redefining the executive search experience through integrity, expertise, and a relentless pursuit of excellence. As a visionary cofounder, you will have the unique opportunity to shape the future of our organization and lead efforts to establish a prominent presence in the market.Key Responsibilities:Develop and execute...

  • Senior Search Strategist

    3 weeks ago

    Toronto, Ontario, Canada Cossette Media Full time

    At Cossette, we're looking for a talented individual to lead our paid search efforts. As a key member of our team, you'll be responsible for developing and implementing innovative search strategies that drive results for our clients.Key Responsibilities:Lead the development and implementation of paid search campaigns to maximize performance and achieve...

  • SEM Manager

    4 weeks ago

    Toronto, Ontario, Canada Mediabistro Full time

    Job Title: SEM ManagerAbout the Role:We are seeking a highly skilled SEM Manager to join our team at Mediabistro. As a SEM Manager, you will be responsible for creating and executing paid search strategies that drive business results for our clients.Key Responsibilities:* Develop and manage paid search campaigns across multiple platforms, including Google...

  • Senior Search Strategist

    4 weeks ago

    Toronto, Ontario, Canada Cossette Media Full time

    At Cossette Media, we're looking for a talented professional to lead our paid search efforts. As a Senior Search Strategist, you'll be responsible for developing and implementing innovative search strategies that drive results for our clients.Key Responsibilities:Lead the development and implementation of paid search campaigns across Google Ads, Microsoft...

  • Associate Client Partner, Canada

    4 weeks ago

    Old Toronto, Ontario, Canada #paid Full time

    About Us#paid is a leading marketplace that connects creators with iconic brands, fostering authentic collaborations that drive real business results. Our platform solves big challenges in the creator ecosystem, from fair pricing to algorithmic matching and content usage rights, ensuring every partnership is seamless and impactful.We've built a team of...

  • Executive Search Firm Roll-Up Co-Founder

    4 weeks ago

    Toronto, Ontario, Canada Yorktown Search Partners Full time

    **Company Overview**Yorktown Search Partners is a leading executive search firm embarking on a new venture to consolidate and elevate the executive search industry. As a co-founder, you will play a pivotal role in shaping the future of our organization and leading efforts to establish a prominent presence in the market.**Role Overview**As a co-founder, you...

  • Senior Product Manager, Search Experience

    4 weeks ago

    Toronto, Ontario, Canada Mozilla Full time

    Search Experience Product ManagerMozilla Corporation is seeking a highly skilled Search Experience Product Manager to lead the vision and strategy for enhancing search and discovery within Firefox. As a key member of the team, you will be responsible for integrating intelligent search experiences into the browser to enable users to find what they are looking...