Strategic Marketing Leader for Product Growth

4 weeks ago


Vancouver, British Columbia, Canada Marketing Tip Full time

We are seeking a skilled Senior Product Marketing Manager to drive product growth and alignment with market needs. As a member of our Marketing team, you will play a critical role in shaping product positioning and messaging to resonate with the market.

The ideal candidate will have a strong understanding of product marketing principles and be able to develop impactful sales enablement tools to empower our Growth team. You will lead product launch campaigns, ensuring flawless execution and alignment with our strategic goals.

You will also participate in the entire product lifecycle, from concept through to launch and ongoing platform improvements. This will involve working closely with cross-functional teams to plan and execute product launches, including campaigns, press releases, and webinars.

In this role, you will be responsible for developing and leading product positioning and messaging frameworks that align with Spare's long-term goals and the evolving market landscape. You will also drive market segmentation and persona development, creating targeted strategies that resonate across various product lines.

We offer a competitive salary range of $120,000 - $150,000 per year, commensurate with experience, as well as a co-working stipend for remote work options. Our HQ is located in Vancouver, BC, but we welcome applications from candidates across Canada.



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