Strategic Product Marketing Director
6 hours ago
Aritzia, a leader in the fashion industry, is seeking an experienced Strategic Product Marketing Director to join its team. This role offers a unique opportunity to drive demand and maximize global recognition of Aritzia's product through strategic product marketing initiatives.
The successful candidate will play a pivotal role in ensuring that Aritzia promotes the right products with the right messaging to position the company for maximum sales and brand awareness. With a strong background in product or marketing, the ideal candidate will have proven skills in managing and measuring product marketing programs, developing product marketing briefs, and providing business direction on product feature selection.
The salary range for this position is $100,000–$150,000 CAD per year, with comprehensive benefits, aspirational workspaces, and elevated employee perks and experiences provided by Aritzia's Everyday Luxury compensation package.
Responsibilities:- Develop and execute strategic product marketing plans to drive demand and maximize product recognition
- Manage and measure product marketing programs to ensure alignment with business objectives
- Collaborate with cross-functional teams to develop product marketing briefs and provide business direction on product feature selection
- Analyze product marketing performance and update marketing priorities and plans accordingly
- Proven experience in product or marketing with a strong track record of success
- Demonstrated ability to collaborate fluently with cross-functional partners
- Strong analytical and problem-solving skills with attention to detail
- Ability to adapt to changing priorities and deadlines in a fast-paced environment
Aritzia is committed to diversity, equity, and inclusion in the workplace and encourages applications from qualified candidates from diverse backgrounds. Please note that all requests for accommodation due to disability or any other protected characteristic can be made at any stage of the recruitment process and during employment.
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