Senior Influencer Marketing Director

3 weeks ago

Calgary, Alberta, Canada Edelman Full time
Job Title: Senior Influencer Marketing Director

Edelman Canada is seeking a seasoned Senior Influencer Marketing Director to lead our fast-growing national Influencer Marketing team. As a strategic leader, you will develop and execute influencer marketing strategies that drive business growth and enhance our clients' reputations.

Key Responsibilities:
  • Develop and maintain a high-performing team of influencer marketing experts
  • Work closely with clients and internal stakeholders to create innovative influencer marketing solutions
  • Ensure seamless influencer identification, vetting, negotiation, contracting, management, and reporting processes
  • Grow our influencer marketing business through exceptional storytelling, strong relationships, and staying up-to-date with industry trends
  • Manage multiple influencer projects and team members to meet deadlines, deliver thorough reporting, and maintain budgets
Requirements:
  • 7-10 years of experience in Digital, Content, or Brand Marketing
  • ~5-6 years in social media and community management
  • ~4-5 years in influencer marketing, including influencer identification, program management, outreach strategies, content planning, contracting/negotiations, paid promotion, and reporting
  • Proven ability to lead and manage multiple projects simultaneously
  • Clear understanding of the influencer marketing landscape and best practices
What We Offer:

Edelman welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. Edelman is a global communications firm that partners with businesses and organizations to evolve, promote, and protect their brands and reputations.

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