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Senior Influencer Marketing Director
1 month ago
Edelman Canada is seeking a seasoned Senior Influencer Marketing Director to lead our fast-growing national Influencer Marketing team. As a strategic leader, you will develop and execute influencer marketing strategies that drive business growth and enhance our clients' reputations.
Key Responsibilities:- Develop and maintain a high-performing team of influencer marketing experts
- Work closely with clients and internal stakeholders to create innovative influencer marketing solutions
- Ensure seamless influencer identification, vetting, negotiation, contracting, management, and reporting processes
- Grow our influencer marketing business through exceptional storytelling, strong relationships, and staying up-to-date with industry trends
- Manage multiple influencer projects and team members to meet deadlines, deliver thorough reporting, and maintain budgets
- 7-10 years of experience in Digital, Content, or Brand Marketing
- ~5-6 years in social media and community management
- ~4-5 years in influencer marketing, including influencer identification, program management, outreach strategies, content planning, contracting/negotiations, paid promotion, and reporting
- Proven ability to lead and manage multiple projects simultaneously
- Clear understanding of the influencer marketing landscape and best practices
Edelman welcomes and encourages applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process. Edelman is a global communications firm that partners with businesses and organizations to evolve, promote, and protect their brands and reputations.