Strategic Marketing Director

2 weeks ago


Toronto, Ontario, Canada Robertson & Company Ltd. Full time
Job Summary

We are seeking a highly experienced Strategic Marketing Director to lead our digital transformation efforts. The ideal candidate will have a proven track record in developing and executing comprehensive marketing strategies that drive business growth.

Key Responsibilities
  • Develop and implement digital marketing strategies aligned with business objectives and target audience needs
  • Analyze data and metrics to optimize marketing campaigns and measure effectiveness
  • Leverage latest digital marketing trends and technologies to stay ahead of the competition
  • Build and maintain strong relationships with internal stakeholders to ensure seamless collaboration
Requirements
  1. 5-7 years of experience in marketing, with at least 2 years of experience in digital marketing
  2. Experience in developing marketing materials and strategies to sales teams to increase sales of key products
  3. Ability to analyze data and metrics to optimize marketing campaigns and measure effectiveness
  4. Ability to develop and implement comprehensive marketing strategies aligned with business objectives and target audience needs
  5. Proficient in Microsoft Office suite of programs (PowerPoint, Word, Excel, and Teams)
Preferred Qualifications
  • Familiarity with Adobe Creative Suite (Photoshop, Illustrator, and InDesign)
  • French language proficiency an asset
Education

University or college study in marketing, communications, media, or related field of study

About Us

Roberston & Company Ltd. is a leading organization in the industry, committed to delivering exceptional results through innovative marketing strategies.

Compensation

$90,000 - $110,000 per year, depending on experience



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