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Media Planning Associate Director

2 months ago

Old Toronto, Ontario, Canada Klick Full time

Klick Health is at the forefront of transforming digital health through cutting-edge media initiatives. We are seeking an Associate Director of Media Planning to spearhead the development and implementation of comprehensive media strategies that yield significant outcomes. This role involves close collaboration with our Analytics team and daily interactions with clients to ensure their objectives are achieved. You will be responsible for managing media budgets and providing in-depth performance analysis.

Key Responsibilities:

  • Design and implement digital media strategies to maximize campaign effectiveness.
  • Work alongside Analytics and creative teams to boost overall performance.
  • Serve as the main point of contact for clients, fostering strong relationships.
  • Manage media expenditures and present detailed performance insights.
  • Guide content and creative development to align with media initiatives.

Skills and Experience:

  • A minimum of 7 years of experience in media planning within an agency environment.
  • Strong strategic insight and familiarity with DTC and HCP marketing.
  • Proficient in media planning tools, including DoubleClick Campaign Manager.
  • Expertise in Microsoft Office, vendor management, and exceptional communication skills.
  • Creativity, problem-solving skills, and experience in team leadership are advantageous.