Market Insights Manager
1 month ago
Join Invest Ottawa/Bayview Yards as a Market Insights Manager and lead the Market Insight team in delivering secondary research, competitive intelligence, and analysis to clients and internal teams. As a key member of the team, you will be responsible for providing actionable insights to help entrepreneurs, startups, scaleups, and other companies make informed, data-driven decisions.
Key Responsibilities:- Develop and oversee the implementation of an annual plan for the Market Insight team, including team goals, milestones, KPIs, and metrics.
- Manage team workflow, including client intake and pipeline, triage process, resource deployment, and project allocation.
- Oversee the scoping, eligibility, and execution of market insight client requests.
- Assess clients' needs and current and new potential Market Insight tools and databases, and make recommendations on potential changes and enhancements for increased client impact.
- Develop and/or enhance processes and procedures that enhance team operations, business delivery, and client experience.
- Manage market insight vendor relationships and contracts, and collaborate extensively with fellow members of the Invest Ottawa team.
- Work closely with the Director and Marketing Team to establish and execute a Market Insight promotional strategy.
- Manage the Market Insight dashboard, metrics, associated reporting, and client satisfaction surveys to assess the impact.
- Strategically assess the tools/services to address identified gaps, with a particular focus on the needs of scaling firms and those in priority sectors.
- University degree in a relevant field, such as business, economics, statistics, mathematics, communications, or sociology, or equivalent work experience.
- 5 years of experience in a related role, including primary and/or secondary research, analysis, and delivery to stakeholders.
- Skilled experience in program and project management, including interacting with both internal and external stakeholders.
- Experience in conducting market research and business environment analysis through previous work or academia.
- Proven experience in people management, ensuring effective communication and guidance to address team dynamics and promoting a positive and inclusive team culture.
- Strong proficiency in using tools and databases.
- Excellent organizational and time management skills.
- Superior customer service and commitment to excellence.
- Languages: English; French is considered a strong asset.
- A dynamic and fast-paced work environment.
- Opportunities for professional growth and development.
- A collaborative and inclusive team culture.
- A competitive salary and benefits package.
Please submit your application, including your resume and cover letter, to [insert contact information]. We thank all applicants for their interest; however, only those selected for an interview will be contacted.
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