Digital Marketing Strategist
6 hours ago
About the Role
We are seeking a highly skilled Digital Marketing Specialist to join our team at RC Design Inc. As a key member of our marketing team, you will be responsible for developing and implementing effective digital marketing strategies to drive business growth and success.
Key Responsibilities
- Develop and execute comprehensive digital marketing plans to achieve business objectives
- Manage and optimize digital marketing campaigns across multiple channels, including social media, email, and search engine marketing
- Conduct market research and analyze data to inform marketing strategies and optimize campaign performance
- Collaborate with cross-functional teams to ensure alignment and consistency across all marketing efforts
- Stay up-to-date with the latest digital marketing trends and best practices to ensure our marketing strategies remain innovative and effective
- Develop and maintain relationships with key stakeholders, including clients and internal teams
- Manage and optimize website analytics and PPC initiatives to drive conversions and revenue growth
- Develop and implement content marketing strategies to engage and educate target audiences
- Collaborate with the development team to ensure SEO best practices are properly implemented on newly developed code
- Stay organized and manage multiple projects and priorities simultaneously
Requirements
- Bachelor's Degree in Communications, Marketing, or related field
- Minimum of 3 years of relevant digital marketing experience
- Google certification a plus
- Strong understanding of SEO/SEM principles and best practices
- Proficient with digital marketing tools, including Google Analytics, Google Ads, and Facebook Business Manager
- Excellent communication and project management skills
What We Offer
- Competitive salary and benefits package
- Flexible hours and remote work opportunities
- Open collaborative working culture
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