Financial Product Strategist

7 days ago

Vancouver, British Columbia, Canada G&F Financial Group Full time
About G&F Financial Group

G&F Financial Group, a leading financial institution, is seeking a highly skilled Product Manager to join our team. With a strong focus on innovation and customer satisfaction, we strive to create a future where everyone can achieve financial wellness.

Job Summary

We are looking for a dynamic and innovative professional with a deep understanding of financial products and a strong strategic mindset to lead our product development efforts. The successful candidate will be responsible for setting the strategy and vision for our product portfolio, developing a roadmap to improve product performance, and collaborating with cross-functional teams to identify opportunities for product improvement and innovation.

Key Responsibilities
  • Design and manage the product vision and strategy to create and support the product roadmap to drive growth and engagement.
  • Maintain proactive awareness of industry best practices, emerging technologies, and competitive landscape; evaluate competitor product and, their effectiveness in meeting customer needs, and potential improvements.
  • Champion the process of product development and innovation from ideation, through testing, business case development, product launch, and in-market performance.
  • Develop new product features and functionalities based on customer journeys, feedback, and market trends or through the G&F Financial Group innovation process.
  • Manage processes of transition and retirement of existing products.
  • Maintain agile product backlogs that align with the product roadmap.
  • Establish pricing strategy, marketing, legal, and financial targets
  • Define product performance metrics and targets.
  • Track and analyze product performance through metrics such as user engagement, conversion rates, customer feedback, and market trends or other KPIs as appropriate for each product for continuous product improvement.
  • Utilize various data analysis techniques and tools to derive actionable insights that inform product development, feature prioritization, and optimization efforts.
Requirements
  • Bachelor's Degree in business administration or related area
  • Minimum + years' experience in product management including analytics, roadmaps, and customer journeys
  • Knowledge of financial products and services, customer segmentation, digital and physical channels, and non-traditional competition
  • Excellent communication skills both written and verbal, with the ability to tell a story or convey a proposal and obtain buy-in
  • Understanding of agile or similar methodology
  • Strong understanding of digital concepts
  • An equivalent combination of the above may be appropriate
What We Offer
  • Competitive base salary; reviewed annually. The salary range for this position is $, to $, starting salary will be based on related education, training, and experience.
  • Extended health care, dental coverage, and disability coverage
  • Favorable vacation benefits - paid time off to recharge
  • RRSP with Employer contributions, and the option to contribute yourself
  • Special banking perks - including mortgage and lending products
About Our Culture
  • Build Together: You are a team player who thrives on collaboration, sparks ideas, and fosters inclusivity.
  • Own It: You are ready to take charge, drive change, and deliver outstanding results.
  • Lead with Agility: You are a dynamic, adaptable thinker who thrives on challenge and innovation.
  • Driven by Curiosity: You are eager to explore, learn, and shape the future.

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