Current jobs related to Head of Marketing Sciences Strategist - Toronto, Ontario - Socotra, Inc.

  • Marketing Strategist

    3 weeks ago

    Toronto, Ontario, Canada DARVIZEH MARKETING EXPERTS INC Full time

    DARVIZEH MARKETING EXPERTS INC is seeking a skilled Marketing Strategist to join our team. As a Marketing Strategist, you will be responsible for developing and implementing effective communication strategies to promote our brand and products.Key Responsibilities:Develop and implement communication strategies to promote our brand and productsEvaluate the...

  • Marketing Strategist

    3 weeks ago

    Toronto, Ontario, Canada DARVIZEH MARKETING EXPERTS INC Full time

    Job Title: Marketing StrategistAbout the Role:We are seeking a highly skilled Marketing Strategist to join our team at DARVIZEH MARKETING EXPERTS INC. As a Marketing Strategist, you will be responsible for developing and implementing effective marketing strategies to drive business growth and success.Key Responsibilities:Develop and implement marketing...

  • Marketing Strategist

    3 weeks ago

    Toronto, Ontario, Canada Marketing Automation Canada Full time

    Job SummaryMarketing Automation Canada is seeking a highly skilled Marketing Strategist to join our team. As a Marketing Strategist, you will be responsible for developing and implementing effective marketing strategies to promote our products and services.Key ResponsibilitiesDevelop and implement marketing strategies to promote our products and...

  • Marketing Strategist

    2 weeks ago

    Toronto, Ontario, Canada DARVIZEH MARKETING EXPERTS INC Full time

    DARVIZEH MARKETING EXPERTS INC is seeking a skilled Marketing Strategist to join our team. As a Marketing Strategist, you will be responsible for developing and implementing effective marketing strategies to drive business growth.Key Responsibilities:Develop and implement marketing strategies to achieve business objectivesConduct market research and analysis...

  • Marketing Strategist

    3 weeks ago

    Toronto, Ontario, Canada DARVIZEH MARKETING EXPERTS INC Full time

    Job Title: Marketing StrategistJob Summary: We are seeking a highly skilled Marketing Strategist to join our team at DARVIZEH MARKETING EXPERTS INC. The ideal candidate will have a strong background in marketing and be able to develop and implement effective communication strategies.Key Responsibilities:Develop and implement communication strategies to...

  • Marketing Strategist

    2 weeks ago

    Toronto, Ontario, Canada DARVIZEH MARKETING EXPERTS INC Full time

    DARVIZEH MARKETING EXPERTS INC is seeking a skilled Marketing Strategist to join our team. As a Marketing Strategist, you will be responsible for developing and implementing effective marketing strategies to drive business growth.Key Responsibilities:Develop and implement marketing strategies to achieve business objectivesConduct market research and analysis...

  • Head of Marketing Sciences Strategist

    3 weeks ago

    Old Toronto, Ontario, Canada Socotra, Inc. Full time

    Drive Marketing Excellence at Socotra, Inc.Socotra, Inc. is seeking a seasoned marketing analytics leader to drive a data-driven strategy that connects insights to measurement and impact. As the Head of Marketing Sciences, you will play a critical role in understanding customers at the deepest level, enabling us to provide the highest quality experience for...

  • Marketing Strategist

    2 weeks ago

    Toronto, Ontario, Canada DARVIZEH MARKETING EXPERTS INC Full time

    Job Title: Marketing StrategistJob Summary: We are seeking a highly skilled Marketing Strategist to join our team at DARVIZEH MARKETING EXPERTS INC. The ideal candidate will have a strong background in marketing and be able to develop and implement effective marketing strategies to drive business growth.Key Responsibilities:Develop and implement marketing...

  • Marketing Strategist

    3 weeks ago

    Toronto, Ontario, Canada DARVIZEH MARKETING EXPERTS INC Full time

    Job Title: Marketing StrategistJob Summary: We are seeking a highly skilled Marketing Strategist to join our team at DARVIZEH MARKETING EXPERTS INC. The ideal candidate will have a strong background in marketing and be able to develop and implement effective marketing strategies to drive business growth.Key Responsibilities:Develop and implement marketing...

  • Marketing Strategist

    3 weeks ago

    Toronto, Ontario, Canada DARVIZEH MARKETING EXPERTS INC Full time

    Job Title: Marketing StrategistJob Summary: We are seeking a highly skilled Marketing Strategist to join our team at DARVIZEH MARKETING EXPERTS INC. The ideal candidate will have a strong background in marketing and be able to develop and implement effective marketing strategies to drive business growth.Key Responsibilities:Develop and implement marketing...

  • Marketing Strategist

    1 week ago

    Toronto, Ontario, Canada Royal Bank of Canada> Full time

    Job Title: Marketing StrategistJob SummaryWe are seeking a skilled Marketing Strategist to drive our marketing efforts and develop creative, impactful campaigns to drive Personal Savings and Investments (PSI) acquisition and retention.Working closely with the Sr. Marketing Manager, you will be responsible for developing and deploying effective targeted...

  • Head of Marketing Strategist

    2 months ago

    Old Toronto, Ontario, Canada R Labs Full time

    About R-LABSR-LABS is a pioneering venture-builder in the real estate industry, dedicated to co-creating innovative companies that drive positive impact and value. Our mission is to harness the power of entrepreneurship and innovation to transform the real estate and housing sector.Job SummaryWe are seeking a seasoned Marketing Strategist to lead our...

  • Head of Marketing Strategist

    2 months ago

    Old Toronto, Ontario, Canada R Labs Full time

    About R-LABSR-LABS is a pioneering venture-builder in the real estate industry, dedicated to co-creating innovative companies that drive positive impact and value. Our mission is to harness the power of entrepreneurship and innovation to transform the real estate and housing sector.Job SummaryWe are seeking a seasoned Marketing Strategist to lead our...

  • Head of Marketing Sciences

    1 month ago

    Old Toronto, Ontario, Canada Socotra, Inc. Full time

    About the RoleWe are seeking a highly skilled and experienced Head of Marketing Sciences to join our team at Socotra, Inc. This is a unique opportunity to lead our marketing analytics efforts and drive business growth through data-driven insights.Key ResponsibilitiesDevelop and implement marketing analytics strategies to inform business decisionsLead a team...

  • Head of Marketing Sciences

    1 month ago

    Old Toronto, Ontario, Canada Socotra, Inc. Full time

    About the RoleWe are seeking a highly skilled and experienced Head of Marketing Sciences to join our team at Socotra, Inc. This is a unique opportunity to lead our marketing analytics efforts and drive business growth through data-driven insights.Key ResponsibilitiesDevelop and implement marketing analytics strategies to inform business decisionsLead a team...

  • Head of Marketing Sciences Director

    1 month ago

    Old Toronto, Ontario, Canada Socotra, Inc. Full time

    Job Title: Head of Marketing SciencesAt Socotra, Inc., we're revolutionizing the way people experience transportation. As a key member of our Marketing & Communications team, you'll play a critical role in shaping our brand's future while driving profitable growth today.About the RoleWe're seeking a seasoned marketing analytics leader to join our team as...

  • Head of Marketing Sciences Director

    1 month ago

    Old Toronto, Ontario, Canada Socotra, Inc. Full time

    Job Title: Head of Marketing SciencesAt Socotra, Inc., we're revolutionizing the way people experience transportation. As a key member of our Marketing & Communications team, you'll play a critical role in shaping our brand's future while driving profitable growth today.About the Role:We're seeking a seasoned marketing analytics leader to join our team as...

  • Head of Marketing Sciences Director

    1 month ago

    Old Toronto, Ontario, Canada Socotra, Inc. Full time

    Job Title: Head of Marketing SciencesAt Socotra, Inc., we're revolutionizing the way people experience transportation. As a key member of our Marketing & Communications team, you'll play a critical role in shaping our brand's future while driving profitable growth today.About the RoleWe're seeking a seasoned marketing analytics leader to join our team as...

  • Head of Marketing Sciences Director

    1 month ago

    Old Toronto, Ontario, Canada Socotra, Inc. Full time

    Job Title: Head of Marketing SciencesAt Socotra, Inc., we're revolutionizing the way people experience transportation. As a key member of our Marketing & Communications team, you'll play a critical role in shaping our brand's future while driving profitable growth today.About the Role:We're seeking a seasoned marketing analytics leader to join our team as...

  • Marketing Strategist

    3 weeks ago

    Toronto, Ontario, Canada The Successful Investor Full time

    Job Title: Marketing StrategistWe are seeking a skilled Marketing Strategist to join our team at The Successful Investor. As a Marketing Strategist, you will be responsible for developing and implementing effective marketing strategies to drive business growth.Key Responsibilities:Develop and implement marketing strategies to achieve business...

Head of Marketing Sciences Strategist

2 months ago

Toronto, Ontario, Canada Socotra, Inc. Full time
Job Title: Head of Marketing Sciences

We are seeking a seasoned marketing analytics leader to drive a strategy that connects insights to measurement and impact of everything that Lyft does.

Key Responsibilities:
  • Help define and develop segments of Lyft's customers (rider and driver) and their valued behaviors to help deliver growth
  • Assist in best-practices for data collection and accessibility to help marketing teams action off analytics and insights
  • Define the scope and framework for brand measurement at Lyft, this may include work streams such as econometric modeling, brand valuation, and brand impact on performance marketing
  • Help attract and retain brand analytics talent to support the measurement and optimization of brand spend
  • Help supervise and guide the statistical techniques and novel experiment design to help measure the impact of a variety of brand investments
  • Work cross functionally with data science and analytics teams at Lyft, ensuring best practices and knowledge share across like functions
  • Possess functional knowledge of SQL or HIVE
  • Understand all stages of customer acquisition and help define the impact of brand spend within this funnel
  • Drive the execution of campaign performance reports to provide key learnings and feedback (trends, patterns, irregularity) for the marketing team
  • Partner with external vendors and internal channel managers (Comms, Brand, Social, Acquisition) to design proper analytics framework
  • Work with external vendors to ensure they have the data necessary to carry out campaigns as well as to ensure that they run campaigns in a measurable way
  • Provide technical guidance on models and analyses
  • Structure and present analyses to executives and other key stakeholders
  • Serve as a champion of sound decision-making for the marketing team
Requirements:
  • S. in economics, applied math, statistics or other quantitative field; S. or PhD strongly preferred
  • ~management experience required
  • ~ Strong SQL and Excel skills
  • ~ Experienced with at least one scripting language (R, Python, SAS, etc)
  • ~ Ability to thrive in a fast-paced startup environment
  • ~ Ability to attract and develop analytics talent to help support the mission
  • ~ Ability to scope out and push to get the necessary tools to measure and understand brand spend and engagement
  • ~ Experience in marketing analytics
  • ~ Experience with brand advertising strongly preferred
What We Offer:
  • Extended health and dental coverage options, along with life insurance and disability benefits
  • Family building benefits
  • Access to a Health Care Savings Account
  • In addition to provincial observed holidays, team members get 15 days paid time off, with an additional day for each year of service
  • 4 Floating Holidays each calendar year prorated based off of date of hire

We believe that every person has a right to equal employment opportunities without discrimination because of race, ancestry, place of origin, colour, ethnic origin, citizenship, creed, sex, sexual orientation, gender identity, gender expression, age, marital status, family status, disability, pardoned record of offences, or any other basis protected by applicable law or by Company policy. Accommodation for persons with disabilities will be provided upon request in accordance with applicable law during the application and hiring process.