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Digital Transformation Director

2 months ago


Toronto, Ontario, Canada Klick Health Full time
Director of Digital Transformation

The Klick Omnichannel Enablement team is seeking a seasoned Director with extensive knowledge of the healthcare industry and digital marketing strategies. As a key member of our team, you will be responsible for leading and overseeing digital transformation initiatives, driving growth, and enhancing customer experiences for our clients and their brands.

Key Responsibilities:

  • Develop and execute digital transformation strategies that align with organizational goals
  • Lead the design, implementation, and management of digital marketing campaigns targeting patients, healthcare professionals, and other stakeholders
  • Collaborate cross-functionally to identify opportunities for digital innovation, process improvements, and revenue generation
  • Drive adoption of digital tools to improve customer engagement, data analytics, and operational effectiveness
  • Manage client, partner, and vendor relationships to ensure successful project delivery
  • Oversee a team of consultants supporting their growth and development
  • Lead a high-performing team that fosters innovation, collaboration, and continuous learning
  • Monitor and optimize campaign performance with data-driven insights
  • Provide strategic guidance and thought leadership on digital trends within the healthcare and life sciences sector
  • Stay informed on regulatory guidelines and compliance requirements
  • Represent the organization at industry events and forums for visibility and partnerships

Requirements:

  • Bachelor's degree in marketing, technology, business administration, or a related field. Advanced degree preferred
  • Extensive experience (8+ years) in digital transformation, digital marketing, and campaign management, preferably within a large consulting company
  • In-depth knowledge of the healthcare industry and strong familiarity with sales and marketing strategies specifically
  • Proven track record of successfully leading and implementing digital transformation initiatives, delivering measurable results
  • Exceptional communication and interpersonal skills, with the ability to effectively engage and influence stakeholders at all levels of the organization
  • Strong leadership abilities, with a demonstrated aptitude for both strategic thinking and hands-on execution
  • Solid understanding of healthcare-related data and data strategy
  • Ability to thrive in a fast-paced, dynamic environment and manage multiple projects simultaneously
  • Proficiency in leveraging digital technologies, analytics tools, and marketing automation platforms
  • Familiarity with regulatory compliance guidelines related to digital marketing in the healthcare industry is an asset