Sales Representative

1 week ago

Oshawa, Ontario, Canada EssilorLuxottica Group Full time

Job Summary

The Sales Representative - Wholesale will be responsible for achieving sales targets and delivering growth by regularly visiting customers to provide best-in-class service, maximizing their call cycle based on customer profile and the Luxottica Loyalty Rewards program.

Key Responsibilities

  • Achieve monthly, quarterly, annual sales, average unit price, distribution and door productivity targets for each of the brand collections they carry.
  • Develop and adhere to an effective call plan to achieve desired service frequency of customer visits, with a goal of regularly visiting all customers in a 4-12 week rotation or less (with Diamond, Platinum, Gold and Silver priority coverage).
  • Regularly visit customers to ensure brand visual merchandising - refreshes POP materials regularly along with board space to reflect brand positioning and support sell through of product.
  • Log visits in One Sales Suite.
  • Utilize reports, trainings, samples, hardware/software to effectively manage the customer relationship and to enhance sales effectiveness.
  • Proactively manage distribution in their territory based on brand guidelines.
  • Build strong working relationships at all levels within the practices and businesses they manage.
  • Utilize all brand materials to conduct regular customer trainings to reinforce knowledge and ensure message to the end-patient/consumer is translated consistently with the brand positioning.
  • Remain current on trends affecting the business.
  • Cultivate existing customer base with regular visits to their location, while continuously prospecting for new potential in the market.
  • Collaborate with sales counterparts (i.e. other brand divisions, Essilor, etc) in delivering broader synergy programs.
  • Participate in and represent Luxottica in local, regional and national trade shows.
  • Develop an effective business plan by leveraging Luxottica Rewards program, tools, and resources to demonstrate ROI and deliver sales growth.
  • Submit weekly/monthly/quarterly metrics to leadership in order to further develop and support growth strategies.
  • Attend required corporate training sessions, conference calls, team meetings and appointments within the district.
  • Develop and conduct trunk shows and other patient/consumer events in top practices to create awareness for brands and drive sales.

Requirements

  • 2+ years (min) of direct sales experience with proven track record of results.
  • Must be able to carry sample bags weighing at least 25 Ibs.
  • Strong written and verbal communication skills.
  • Proven sales performance and ability to increase revenues.
  • Strong interpersonal skills and the ability to develop relationships.
  • Excellent training and presentation skills.
  • Strong visual merchandising background.
  • Strong ability to problem solve and anticipate challenges in advance while proposing solutions.
  • Strong PC skills, including Excel, Word and PowerPoint.
  • Significant and regular field time required with overnights dependent on geography (up to 100% travel).
  • Valid driver's license and eligibility to work in US.
  • Ability to utilize personal car for work-related travel on a daily basis.

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