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Senior Director of Marketing and Communications
2 months ago
Equiton Partners Inc. is a leading private equity investment firm with a strong track record of success. Our team of experts has a deep understanding of the industry and a proven ability to create long-term wealth through real estate investing.
About the PositionWe are seeking a highly experienced Senior Director of Marketing and Communications to join our team. The successful candidate will be responsible for developing and implementing marketing and communications strategies to propel our brand image and support our capital raise team in growing awareness, consideration, and investment with new clients.
Key Responsibilities- Develop and implement marketing and communications campaigns and strategies to drive awareness and engagement with key target markets.
- Oversee the creation of brand and lead generation advertising that is impactful and effective.
- Develop a PR strategy and liaise with media to increase the profile of the organization.
- Identify key target markets and product benefits and work with the creative team to create engaging advertising and informational pieces for a variety of platforms/channels that drive results.
- Update and create marketing materials such as: Annual Reports, ESG Reports, Performance Reports, Brochures and other informational pieces and presentations for partners, advisors, and investors.
- Make recommendations on evolving strategy based on results and competitive intelligence.
- Create internal communication protocols and initiatives that will foster employee morale.
- Superior written and verbal communications skills.
- Proven experience managing a high-performance team.
- Ability to influence cross-departmental key stakeholders while maintaining a positive relationship.
- Ability to turn target market insights into actionable strategies and measure success and adjust as needed.
- Ability to choose and effectively manage key external partners.
- Experience developing and executing value propositions that are meaningful and differentiating.
- Great multi-tasker and capable of simultaneously managing multiple projects with different deadlines.
- Strong attention to detail with the ability to execute on a variety of projects with high accuracy while delivering timely content consistently and in a fast-paced environment.
- A minimum of 10 years' experience in Communications, preferably in Financial Services or a related category.
- Post-secondary education with a focus on Marketing.
We are committed to building a workforce that leverages diverse talent and fosters an inclusive and accessible experience where all employees feel valued, respected and supported. We are an equal opportunity employer that values a culture that reflects and celebrates diversity of thought, background and experience.
Our Core Values- Integrity
- Accountability
- Expertise
- Customer Focused
- Entrepreneurial Spirit
