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Digital Marketing Leader

2 months ago

Langley BC, Canada Centra Windows Full time
Job Title: Virtual Digital Marketing Director

We are seeking a highly skilled and experienced Digital Marketing Director to lead our digital marketing efforts with a strategic, results-driven approach.

Job Summary:

The Digital Marketing Director will be responsible for developing and executing a comprehensive digital marketing strategy that drives conversions, optimizes performance, and ensures our digital campaigns achieve their full potential.

Key Responsibilities:
  • Develop and execute a digital marketing strategy that aligns with business goals and objectives
  • Lead a team of digital marketing professionals with a hands-on approach
  • Manage and optimize multi-channel campaigns, including SEO, SEM, PPC, social media, and email marketing
  • Utilize advanced analytics to track performance, identify opportunities for improvement, and implement strategies that enhance conversion rates
  • Collaborate with sales, product, creative, and data teams to ensure integrated and effective digital marketing strategies
Requirements:
  • 7-10 years of hands-on digital marketing experience, with at least 3-5 years in a leadership role
  • Bachelor's degree in Marketing, Business, Communications, or a related field
  • Deep knowledge of digital marketing tools and platforms, including Google Analytics, SEMRush, Google Ads, Facebook Ads, and CRM systems
  • Proven ability to drive conversions and optimize performance across various digital channels
About Us:

Centra Windows is a leader in high-performance vinyl windows and building envelope restorations. We're driven by growth and innovation, powered by our dedicated team. We've been perfecting our craft and our culture for 39 years, earning national acclaim as one of Canada's Most Admired Corporate Cultures and Best Managed Companies.