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Product Owner, Digital Experience Specialist

2 months ago

Vancouver, British Columbia, Canada Spring Financial Inc. Full time

Job Summary:

We are seeking a highly skilled Product Owner to join our team at Spring Financial Inc. as a Senior Product Owner, User Experience Expert. In this role, you will be responsible for driving performance and improving the user experience across all landing pages and application flow of our personal loans app.

Key Responsibilities:

  • Develop a deep understanding of the app flow, including marketing sources, user experiences, pages, processes, and steps.
  • Collaborate closely with marketing, design, and technology teams to drive innovation and improvement.
  • Design and execute experiments to optimize conversion rates and user experience.
  • Stay up-to-date with the latest trends in user experience and web design.
  • Utilize tools such as Figma, GA, FullStory, and A/B testing tools to inform decision-making.

Requirements:

  • Strong understanding of consumer psychology and user experience.
  • Ability to analyze data and construct logical tests.
  • Experience with design and testing tools.
  • Excellent communication and collaboration skills.

What Success Looks Like:

  • Improved conversion rates across all lead sources.
  • Strong collaboration with cross-functional teams.
  • Increased consumer satisfaction.
  • Development of a backlog of tests to be executed.
  • Deep understanding of the app flow and its components.