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About Dentsu
Dentsu is a global leader in the digital marketing industry, dedicated to driving business performance through data-driven solutions. Our mission is to create personalized and connected experiences that deliver transformative business outcomes.
Job Description
We are seeking a highly skilled Programmatic Buyer to join our team. As a Programmatic Buyer, you will play a critical role in owning account management planning, set up, and activation of programmatic campaigns for our clients. You will work closely with our Senior Programmatic Buyer to service different client teams within the agency.
Key Responsibilities:
- Set up and provide oversight of programmatic campaigns across various platforms.
- Participate in discussions about potential campaigns and attend new campaign briefings, including assisting with the RFP creation.
- Project and account management of campaign from beginning to end – from initial briefings, planning, platform(s) setup and go-live to post reporting.
- Ensure all media plan requirements are correctly communicated to all relevant teams and entered accurately in the appropriate platforms.
- Work effectively with internal and external partners, including planners and media partners.
- Complete post-launch audits, campaign optimizations & pacing on programmatic campaigns.
- Review and flag any potential challenges or opportunities within live campaigns.
Requirements:
- 1-3 years of programmatic experience.
- In-platform experience with DSPs, including DV360, Amazon, Teads & The Trade Desk.
- Basic understanding of tagging, ad serving & campaign management tools.
- Strong problem-solving and critical analysis skills.
- Desire to continuously learn and develop.
- Aptitude to build and maintain strong working relationships.
- Excellent communication and writing skills.
- Ability to organize and strong attention to detail.
- Advanced Excel & PowerPoint knowledge.
What We Offer:
A competitive salary range of $65k-$80k, based on relevant experience, knowledge, and skills. A range of medical, dental, RRSP, paid time off, and/or other benefits are available to all permanent employees.
We strive to create workplaces that reflect the clients we serve and where everyone feels empowered to bring their full, authentic selves to work. We are committed to working with our candidates from all ability levels throughout the recruitment process to ensure that they have what they need to be at their best.