Digital Marketing Manager

3 days ago


Markham, Ontario, Canada Sienna Living Full time

About the Role:

We are seeking a highly skilled Digital Marketing Manager to join our team at Sienna Senior Living. As a key member of our marketing team, you will be responsible for developing and executing cohesive digital marketing initiatives to drive top-of-funnel lead generation and brand awareness.

Key Responsibilities:

  1. Lead the planning and execution of digital marketing campaigns to drive business growth and revenue.
  2. Collaborate with the sales team to develop omni-channel marketing strategies that support cross-functional business goals and objectives.
  3. Manage relationships with external vendors and partners to optimize digital marketing efforts.
  4. Oversee the development and implementation of digital creative assets, including website UX, content, and analytics.
  5. Utilize data analytics tools to measure the effectiveness of digital marketing campaigns and inform future strategies.
  6. Partner with internal teams to align marketing initiatives with overall business goals and ensure seamless execution.
  7. Manage a team of direct reports and provide guidance and support to ensure successful project delivery.

Requirements:

  1. University degree or college diploma in a related field.
  2. 5+ years of experience in digital marketing campaign management and social channel management.
  3. Exceptional project management skills with strong attention to detail.
  4. Proactive, independent self-starter with strong analytical and influencing skills.
  5. Strong written and presentation abilities, with excellent interpersonal skills to build partnerships and relationships.
  6. Hands-on experience with Google Analytics and other related tools.

About Sienna Senior Living:

Sienna Senior Living is a purpose-driven organization that empowers its team members to deliver excellent clinical care and elevate the resident experience. We offer a welcoming culture that values diversity and differing perspectives, experiences, and beliefs. Our team members are empowered to do meaningful work and are supported with the tools and resources needed to succeed.

What We Offer:

  1. A competitive salary and benefits package.
  2. A hybrid work model that allows for flexibility and work-life balance.
  3. Opportunities for professional growth and development.
  4. A collaborative and supportive work environment.

How to Apply:

If you are a motivated and experienced digital marketing professional looking for a new challenge, please submit your application, including your resume and cover letter, to [insert contact information].



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